Head of Creative & Creator

Horizon Media•New York, NY

1d•$250,000 - $350,000

About The Position

The role of Head of Creative and Creator within Blue Hour is to lead its creative and creator competencies from ideation through execution. They will ensure that Blue Hour resides at the precipice of culture, and acts as a pioneer when it comes to content, platform and marketplace trends, world class creative and activations within the content and marketing space. This person will oversee and provide creative input across all creative projects, pitch new concepts, and present polished, strategic creative concepts in collaboration with the wider Blue Hour team. This person will be an executive leader at Blue Hour and ensure the premium quality of all creative output. This person will use market and industry research to guide creative breakthroughs and innovative ideas. They will present fully fleshed out creative concepts to prospective and existing clients and will proactively pitch creative and integrated Blue Hour services as opportunities present themselves.

Requirements

20+ years of experience in social, digital, and culture-first marketing, with at least 5+ years in a leadership role.
Passion for and experience with short form video and other social storytelling formats.
Deep experience with the Adobe suite of editing, design and content-creation tools
Proven track record of creating breakthrough social media content for brands
You speak social media culture. Your friends turn to you to explain what’s happening on TikTok, Instagram, and other social media. You understand how to be authentically native on social platforms via short-form video, motion graphics, trending sounds, etc.
Strong affinity and talent for idea conception and expression
High design aesthetic, and interest in learning creative tools and technical skills
Robust presentation skills, and the ability to help clients ‘see’ ideas as they are presented
Strong observational skills, is able to distill complex creative nuances and explain the elements that bring a piece of creative to life
Experience managing design, production and experiential teams to execute brand content, and experiences (this includes on-set experience, with and without clients on-site)
Background in experiential execution, problem solving on-the-spot
Experience interpreting data and using research and insights to concept strategic ideas that maintain cohesive brand voice, and ladder up to strategic business goals
Strong verbal and written communication skills to convey ideas and direction

Responsibilities

Strategic Oversight and Creative Leadership
Client & Team Relations
New Business Opportunities
Lead the creative team to big ideas, innovative executions and first mover opportunities that make a cultural impact
Provide strategic thinking and consulting as it pertains to social, brand, content and creative strategies
Oversee the development and implementation of brand executions that deliver on business goals
Collaborate with cross-functional and agency partners and concept larger brand campaigns
Monitor and assess industry trends to determine ways to implement innovation and evolve Blue Hour’s product offerings
Apply creative thinking to generate feedback on all influencer creative and talent partnerships
Innovate new processes and identify forward-thinking partners with wider content and creative teams
Oversee all departmental operations and outputs to ensure best in class solutions are brought to our clients
Speak at conferences and events to highlight our work, partnerships and way of approaching business challenges
Mentors, leads and inspires the creative team
Constantly evolve our client servicing model unearthing operational efficiencies in our resourcing and staffing approach
Develop and maintain strong client relationships, understanding their business and providing solutions through the development of our collaboration
Lead client presentations of creative projects with respective team(s)
Lead workshops that help the team develop their overarching creative skills
Lead the development of novel, business-changing ideas and creative thinking to new business pitches
Develop POVs that demonstrate and inspire cutting edge creative thinking, and avant-garde media and content tactics
Develop relationships with emerging platforms, proven partners and clients
Participate in panels and industry events to drive awareness of Blue Hour, our work and capability
Drive organic and new business growth through client and account partnership