Head of Creator Partnerships

Everyday Dose Inc.
13d

About The Position

The Head of Creator Partnerships will build and scale a high-performing paid creator network that drives brand awareness and consistently produces on-brand, high-leverage content we can repurpose across organic, paid, and retail channels. This is not a traditional influencer marketing role. This is a strategic acquisition role focused on: Awareness at scale Content ownership Performance efficiency You will architect and manage a creator engine, not send product for free and hope for posts.

Requirements

  • 5+ years in influencer / creator partnerships
  • Strong negotiation instincts
  • Deep understanding of content economics
  • Knows how to structure win-win creator deals
  • Data-comfortable and commercially minded
  • Taste-driven with strong brand intuition
  • Operates with urgency and ownership

Nice To Haves

  • You’ve built a creator program from scratch
  • You’ve worked in DTC or CPG
  • You understand performance marketing creative needs
  • You’ve negotiated whitelisting at scale

Responsibilities

  • Creator Sourcing & Activation
  • Continuously identify, vet, and activate creators aligned with our brand voice, ICP, and aesthetic
  • Prioritize quality alignment over follower count
  • Develop a repeatable sourcing framework
  • Build a bench of creators across: Wellness Midlife women ADHD / focus communities Fitness & outdoors Thoughtful lifestyle
  • Deal Structuring & Negotiation
  • Own all partnership deal flow, including: Rate negotiation Usage rights (organic + paid) Whitelisting Co-post agreements Content licensing windows
  • Optimize for: Low CPV Strong reach Content ownership Efficient cost per asset
  • Creator Pipeline Management
  • Design and operate the system.
  • Track: Who’s in sourcing Who’s negotiating Who’s live Who’s renewing Who’s outperforming Who’s being sunset
  • Build dashboards that show: Cost per creator Cost per asset Cost per view Organic reach Engagement quality Content reuse performance
  • Turn creator partnerships into an engine, not a campaign.
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