GTM Operations Manager
About The Position
This role is the operating backbone of the commercial organization. Reporting to the Chief Revenue Officer, you will bring structure, visibility, and discipline to pipeline management, forecasting, and full customer lifecycle performance. You will own HubSpot and lead CRM consolidation, while building the dashboards and operating cadence required to create a predictable, scalable revenue engine. This is a hands-on role for a systems thinker who can translate data into action and drive alignment across Marketing, Sales, and Customer Success.
Requirements
- 5–8 years in Sales Operations, Revenue Operations, or GTM Strategy
- Deep, hands-on experience with HubSpot (required)
- Proven ability to build forecasting discipline and pipeline inspection frameworks
- Strong analytical skills with the ability to translate data into business insight
- Experience supporting senior leadership with executive-level reporting
- Track record of driving CRM adoption and improving data integrity
- Experience working across Marketing, Sales, and Customer Success data models
- High ownership mindset with ability to operate in a fast-paced, evolving environment
Responsibilities
- Pipeline, Forecasting, and KPI Discipline
- Own pipeline visibility, hygiene, and inspection cadence
- Build and maintain KPI dashboards across full funnel performance, including lead conversion, pipeline, velocity, and forecast accuracy
- Establish and enforce forecasting methodology and reporting standards
- Identify risks early and provide clear, actionable insights to leadership
- CRM Ownership and Transformation (HubSpot)
- Own HubSpot configuration, governance, and adoption
- Act as focal point, collaborating with implementation partner on the CRM consolidation across multiple instances into a unified system
- Drive CRM adoption through training, accountability, and inspection
- Funnel Visibility (Marketing → Revenue)
- Partner with Marketing to track full-funnel performance from lead to revenue
- Build visibility into lead conversion, pipeline contribution, and campaign ROI
- Ensure alignment between marketing-generated pipeline and sales outcomes
- Integrate marketing data into CRM for end-to-end reporting
- Customer Lifecycle Visibility (Pre and Post Sale)
- Build end-to-end dashboards across the customer journey: new, onboarding, adoption, expansion, and renewal
- Track and report on retention, churn, expansion, and customer health
- Partner with Sales and Customer Success to identify at-risk accounts
- Operating Cadence and QBR Infrastructure
- Build and run pipeline reviews and forecast calls
- Standardize QBRs and performance reporting across business units
- Ensure consistent metrics, definitions, and accountability across teams
- Data and Performance Insights
- Analyze trends across funnel, pipeline, retention, and segment performance
- Translate data into executive-level insights and recommendations
- Process and GTM Standardization
- Design and implement consistent GTM processes and rules of engagement
- Improve deal inspection rigor and reduce leakage
- Align workflows across Marketing, Sales, and Customer Success
Benefits
- Medical, Dental, Vision, PTO, health and wellness programs, employee discounts, and more!
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
Number of Employees
11-50 employees
