GTM Manager

T-MobileBellevue, WA
1dHybrid

About The Position

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That’s how we’re UNSTOPPABLE for our employees! This position may be located in Bellevue, WA; Overland Park, KS; or Frisco, TX. This is not a remote role. This is a hybrid schedule, requiring 3 days a week in office. T-Mobile builds our brand around outstanding products and services that make a significant impact on consumers' busy lives. The Go To Market Manager will be responsible for flawless execution of initiatives across the consumer portfolio, leading teams through the end-to-end process. This role will be focused on activating cross-functional teams across the organization to deliver best-in-class consumer products/projects with exceptional customer and frontline experiences and ensuring the enterprise is prepared and aligned to deliver against business metrics and timelines.

Requirements

  • Bachelor's Degree plus 3 years of related work experience OR advanced degree with 1 year of related work experience OR combination of education and experience deemed equivalent (Required)
  • Excellent organization skills with attention to detail
  • Excellent interpersonal, presentation, oral, and written communication, and negotiation skills as candidate will interact with a variety of management levels including executives.
  • Proven track record of defining and executing go-to-market strategies.
  • Strong analytical, quantitative, and critical thinking skills; with strong bias towards data-based decision making
  • Shows initiative, anticipates, and prepares for upcoming situations, takes advantage of opportunities, acts quickly and decisively, addresses issues before they become problematic
  • Proven ability to engage and influence large teams and functional leaders.
  • Ability to work efficiently and effectively under extreme time constraints to deliver high quality results under critical deadlines.
  • Ability to lead in ambiguous and rapidly changing business environment situations and effectively negotiate to gain resolution
  • Ability to influence, lead and coach cross functional teams and champion new concepts and ideas.
  • Excellent consumer instincts – know what customers care about and how the wireless service model can support
  • At least 18 years of age
  • Legally authorized to work in the United States

Nice To Haves

  • 4-7 years Marketing or relevant experience (Desired: wireless or technology experience) (Preferred)

Responsibilities

  • Full understanding of the consumer business including current and future roadmap.
  • Oversee a variety of initiatives from concept development to market launch across the consumer landscape with a laser focus on customer experience and launch readiness.
  • Act as a strategic partner for business and product partner teams.
  • Review and understand the project strategy, experience, and business objectives, and provide input on potential risks, gaps, and/or competing priorities.
  • Ensure operational execution plans are aligned with the business objectives.
  • Support development and alignment of overall customer experiences and end to end customer flow (buying, using, servicing, etc.)
  • Call out any risks and assist cross functional teams with mitigation and contingency plans.
  • Lead the Go To Market Certification process, ensuring broad leadership visibility, cross-functional alignment, and a high-quality launch experience that meets defined expectations.
  • For supported initiatives, create and own the Single Source of Truth (SSOT), a comprehensive document containing key project elements such as business strategy, financials, customer experience, messaging/FAQs, enterprise readiness plans (marketing, operations, technical, PR, marketing, etc.), and post-launch support plans.
  • Ensure the SSOT is accurate, complete, and kept up to date throughout the life of the project.
  • Brief and lead cross-functional support teams to ensure a successful and on-time launch.
  • Review and approve frontline training and customer-facing marketing support content for accuracy and consistency, ensuring alignment of key messaging and positioning across all channels.
  • Manage the creation and approvals process of customer positioning and all up FAQs ensuring the outcome aligns with the key marketing message and frontline needs.
  • Drive pre and post launch preparedness – GTM Certification, go/no-go approvals, support war rooms, performance tracking and levers to steer to KPIs
  • Provide ongoing consumer channel support to ensure initiatives are meeting business goals and support frontline feedback, when necessary, across the product lifecycle.
  • The role requires strong cross functional partnership across the enterprise; specifically, with sales, customer service, marketing, PR, legal, product management, and web strategy operations leadership to ensure flawless execution for T-Mobile products and services

Benefits

  • Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches.
  • Employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role.
  • Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee’s eligible earnings in the prior year.
  • medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance.
  • eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs!
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