Growth Marketing Manager

BILLDraper, UT
22h

About The Position

Are you a marketing professional with a passion for developing marketing strategy, generating growth and driving demand? We are seeking a Growth Marketing Specialist to support our efforts in coordinating and executing high-impact demand-generation campaigns, collaborating closely with our Direct Sales teams and cross-functional marketing partners. In this critical role, you will project manage omni-channel demand generation campaigns, craft compelling offers, coordinate events, manage paid sponsorships and vendors, and provide general support and enablement to sales teams. Leveraging a data-driven approach, you will analyze insights to optimize strategies and enhance campaign performance. Your northstar metrics will revolve around generating top-of-funnel lead and MQL pipeline, opportunities for sales, and ultimately closed-won deals. You’ll be part of a team of passionate demand generation marketers focused on selling our accounts payable product. In this role, you’ll have routine communication with many other marketing functions, such as creative, web, digital marketing, events, product marketing, as well as sales and operations teams. If you're passionate about marketing, thrive in a collaborative environment, and are driven by measurable results, we want to hear from you. Join us in shaping the future of our marketing initiatives and making a significant impact on our company's success.

Requirements

  • 5-6 years of work experience in a marketing or technology-related organization.
  • B2B Marketing experience
  • Strong understanding of pipeline management and sales metrics
  • Good experience working with B2B SDRs and direct sales teams
  • Excellent project management and collaboration skills
  • Good experience conceptualizing, planning, and executing marketing campaigns to drive sales success
  • Ability to manage cross-functional projects
  • Bachelor’s degree in marketing, communications, or related field, or equivalent experience required.
  • Basic knowledge of Salesforce - how to navigate Salesforce, build basic reports, review lead or contact records

Nice To Haves

  • Experience with Google Suite, Tableau, 6sense is a plus

Responsibilities

  • Project manage omni-channel demand generation campaigns
  • Craft compelling offers
  • Coordinate events
  • Manage paid sponsorships and vendors
  • Provide general support and enablement to sales teams
  • Leveraging a data-driven approach, you will analyze insights to optimize strategies and enhance campaign performance.
  • Generating top-of-funnel lead and MQL pipeline, opportunities for sales, and ultimately closed-won deals.

Benefits

  • 100% paid employee health, dental, and vision plans (choose HMO, PPO, or HDHP)
  • HSA & FSA accounts
  • Life Insurance, Long & Short-term disability coverage
  • Employee Assistance Program (EAP)
  • 11+ Observed holidays and wellness days and flexible time off
  • Employee Stock Purchase Program with employee discounts
  • Wellness & Fitness initiatives
  • Employee recognition and referral programs
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