Growth Marketing Manager - Hybrid (Boston, MA)

OneDigitalDanvers, MA
7d$75,000 - $80,000Hybrid

About The Position

Are you looking to accelerate your career without having to hide your authentic self - a place where you can be you? A career that’s making a bigger impact on the world? At OneDigital, we are on a mission to help people do their best work and live their best lives. From the services we offer to the way we show up for each other each day, we are fueling dreams, achieving big goals, and embracing each other’s truest selves. We understand that pursuing a new job is a big deal. Maybe you’re afraid you won’t fit in. Well, here’s the good news. For us, the days of “fit in to get in” are over and being different is not a barrier to getting ahead. Greatness comes in all shapes, sizes, colors, and experience levels. If you are looking for a people-first culture that is wired for growth, driven to serve, and totally committed to having your back, give us a shot. Your best life awaits. Must be eligible to work in the United States without the need for work visa or residency sponsorship. Our Newest Opportunity: Position Overview: We are seeking a dynamic and results-oriented Growth Marketing Manager to join our team. In this pivotal role, you will be responsible for developing and executing data-driven marketing strategies to drive customer acquisition, engagement, and retention across multiple verticals and channels. You will optimize the marketing funnel, leverage cutting-edge digital tools, and collaborate cross-functionally to accelerate business growth. The ideal candidate combines strategic vision with hands-on execution, excels in analytics, and thrives in a fast-paced, data-driven environment.

Requirements

  • Exceptional business writing and communication skills.
  • Strategic thinker with strong organizational and project management abilities.
  • Demonstrated curiosity, learning mindset, and a passion for innovation in digital marketing.
  • Ability to work independently and collaboratively within cross-functional teams.
  • Strong relationship-building skills and a proactive, initiative-driven approach.
  • Comfort with technology and digital marketing tools, including: Adobe Creative Suite, Canva Constant Contact, Salesforce, HubSpot Microsoft Office, Teams, Sharepoint, Asana
  • Proven ability to analyze data, measure campaign performance, and optimize results.
  • Bachelor’s degree in Marketing, Business, Communications, or a related field.
  • 4+ years of experience in digital or growth marketing, preferably in B2B or SaaS environments.
  • Proficiency with marketing automation platforms (HubSpot, Marketo), CRM systems (Salesforce), and analytics tools (Google Analytics, Tableau).
  • Hands-on experience with paid media, SEO/SEM, email marketing, and content strategy.
  • Strong analytical, project management, and communication skills.
  • Ability to thrive in a fast-paced, data-driven, and collaborative environment.

Nice To Haves

  • Experience managing vendor relationships and internal/client communications.

Responsibilities

  • Develop and implement innovative growth marketing strategies and campaigns to drive business objectives.
  • Identify and evaluate new marketing channels, technologies, and opportunities for expansion.
  • Collaborate closely with product, sales, and analytics teams to align marketing initiatives with business goals.
  • Plan, execute, and optimize multi-channel campaigns, including email, paid media, SEO/SEM, social media, and content marketing.
  • Continuously optimize campaigns through A/B testing, performance analysis, and data-driven insights.
  • Manage marketing automation workflows and nurture programs to enhance customer engagement.
  • Monitor and report on key performance metrics such as conversion rates, customer acquisition cost (CAC), lifetime value (LTV), and ROI.
  • Improve the customer journey from initial awareness through engagement, conversion, and retention.
  • Present campaign results, insights, and recommendations to internal stakeholders and leadership.
  • Coordinate with external vendors and partners to ensure seamless campaign execution and performance.
  • Stay current with industry trends, best practices, and emerging technologies in digital marketing.

Benefits

  • We also offer eligible employees health, wellbeing, retirement, and other financial benefits, paid time off, overtime pay for non-exempt employees, and robust learning and development programs.
  • You will receive reimbursement of job-related expenses per the company policy and may receive employee perks and discounts.
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