Growth Marketing Manager - ABM

Outset • San Francisco, CA

1d

About The Position

Outset invented a better way to do research: AI-powered user interviews.
Global brands like Hubspot, Microsoft, Uber and Nestle use Outset to achieve deeper, qualitative insights about their users at unprecedented speed and scale.
The research industry is massive (>$140B and growing) and ripe for disruption. Incumbents are outdated, slow, and burdened by high-cost services. That's our opportunity.

Outset is backed by top Silicon Valley investors and raised a $30M Series B in December 2025—less than six months after our Series A—led by Radical Ventures with participation from M12 (Microsoft’s venture arm), 8VC, Y Combinator, and Adverb Ventures.
The raise follows a breakout year, with our business growing 8x as enterprise customers across industries adopt our category, AI‑moderated research, as the new standard for understanding people.
We’re a tight-knit team of 30 based in San Francisco’s Financial District, serving some of the world’s largest enterprises
We are seeking a Growth Marketing Manager to drive customer acquisition and pipeline velocity. This role sits at the intersection of demand generation, ABM, and GTM execution. You’ll own how we engage priority accounts across the full buying journey, while also strengthening our at-scale demand engine through better tooling, automation, and orchestration.

Requirements

• 3+ years in growth, demand gen, or similar role.
• Series A/B experience required.
• Proven ability to drive pipeline growth through coordinated, multi-channel marketing programs.
• Strong understanding of enterprise buying motions and account-based strategies.
• Hands-on experience with marketing automation, CRM, and martech tools, with a builder mindset toward integrating and optimizing systems.
• Analytical and outcome-driven, with experience using data to guide decisions and prioritize impact.
• SaaS or B2B tech background, especially user research or AI tools.

Responsibilities

• Own and execute account-based and growth campaigns across channels with a clear focus on enterprise pipeline and expansion.
• Design and run bespoke, multi-touch ABM programs for priority accounts and strategic segments in close partnership with Sales and Customer Success.
• Build and optimize personalization-at-scale by stitching together martech, automation, intent data, and account insights.
• Translate account signals and performance data into clear recommendations, reporting, and next steps for GTM teams.
• Apply ABM learnings to strengthen at-scale demand gen and lifecycle programs, improving conversion, efficiency, and relevance.
• Continuously experiment with, iterate, and improve campaigns, workflows, growth levers, and tooling to increase pipeline impact and GTM efficiency.

Benefits

• Daily collaboration with founders, shaping the core product vision.
• Exposure to and collaboration with design and research leaders at top global brands.
• Competitive cash and equity compensation. Actual compensation packages are based on various factors unique to each candidate, including skill set, depth of experience, and certifications.
• Outset is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, free from discrimination based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability, or any other protected class.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 11-50 employees