Growth Lead

VML MAP • Austin, TX

7d

About The Position

Are you a commercially-minded, strategic leader passionate about driving growth at the intersection of marketing, technology, and data? VML MAP is seeking a dynamic Growth Lead to propel our commercial expansion, connecting client challenges with innovative, hyper-personalized solutions. This pivotal role empowers you to shape our strategic direction, build powerful network relationships, and deliver measurable value by turning client needs into actionable, commercially viable proposals. If you thrive on solving complex business challenges, crafting compelling narratives and leading the end-to-end process of a pitch, this is your chance to make a significant impact within a world-leading Centre of Excellence.
What will your day look like?
As a Growth Lead at VML MAP, you'll be at the forefront of our new business efforts, driving strategic pitches and securing new clients. Your days will be dynamic and varied, focused on:
Driving New Business Opportunities: Lead VML MAP formal RFI/RFPs, assembling pitch teams, crafting winning narratives, fostering strong relationships across the WPP/VML network in joint business and representing VML MAP's interests in client discussions.
Opportunity Qualification: Qualify opportunities within the WPP/VML network, leading the new business efforts from the US with support from the Global Growth Enablement team.
Strategic & Commercial Approach: Define the strategic and commercial approach for opportunities, leading network and client conversations throughout the pitch process.
Optimization & Standardization: Actively optimize and standardize proposals and pitch processes, promoting VML MAP methodologies.
Strategic Connection: Act as a vital connector between network opportunities, client challenges, VML MAP capabilities, and internal delivery teams, ensuring all opportunities are strategically framed, commercially viable, and deliver measurable value.
Seamless Transition: Ensure successful handover of new wins to onboarding or client teams.

Requirements

• Ability to identify business needs, recommend VML MAP approaches, and craft compelling pitch materials.
• Deep CRM expertise and understanding of VML MAP’s strategic priorities & ecosystem (VML/WPP, Adobe, Salesforce, Braze).
• Skilled at identifying account growth and cross-capability collaboration opportunities.
• Effective leadership and delegation, team optimization and promotion of VML MAP methodologies.
• A natural collaborator fostering knowledge sharing and continuous improvement.
• Proficiency: PowerPoint (decks, storytelling), Excel (trackers, estimations, commercial models).
• Platform Knowledge: Understanding of Martech platforms (Adobe, Salesforce and Braze).
• Communication: Strong storytelling, presentation development, and well-structured project management.
• Continuous Learning: Commitment to updating skills with partner platform certifications.
• Mindset: Consultative, curious, and commercially minded.
• Communication: Strong communicator, internally and with clients
• Adaptability: Adapts quickly to new challenges and changing briefs.
• Networking: Builds and maintains a strong professional network within VML MAP and WPP.

Responsibilities

• Driving New Business Opportunities: Lead VML MAP formal RFI/RFPs, assembling pitch teams, crafting winning narratives, fostering strong relationships across the WPP/VML network in joint business and representing VML MAP's interests in client discussions.
• Opportunity Qualification: Qualify opportunities within the WPP/VML network, leading the new business efforts from the US with support from the Global Growth Enablement team.
• Strategic & Commercial Approach: Define the strategic and commercial approach for opportunities, leading network and client conversations throughout the pitch process.
• Optimization & Standardization: Actively optimize and standardize proposals and pitch processes, promoting VML MAP methodologies.
• Strategic Connection: Act as a vital connector between network opportunities, client challenges, VML MAP capabilities, and internal delivery teams, ensuring all opportunities are strategically framed, commercially viable, and deliver measurable value.
• Seamless Transition: Ensure successful handover of new wins to onboarding or client teams.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed