Group Product Marketing Manager, SMC & Ads Interfaces
About The Position
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio , an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles . The Product Marketing team uses creativity, market research, and insights to optimize and inspire marketing efforts and roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow. We’re looking for a Product Marketing Manager to join our Revenue Product team at Snap Inc!
Requirements
- Strong understanding of the direct response digital marketing industry dynamics
- Exceptional analytical and problem-solving skills, with a track record of identifying market opportunities and influencing product roadmap to maximize impact
- Excellent verbal and written communication skills, with high attention to detail and ability to understand and communicate a complex and nuanced technical space
- Expertise in cross-functional collaboration working across Product, Engineering, and Sales teams within the company and across partner organizations
- Self directed with ownership mentality and can act with minimal guidance
- BS/BA degree or equivalent years of experience
- 8+ years of experience in product marketing, product strategy, or other relevant digital marketing/sales work
Nice To Haves
- Direct experience in Product Marketing or leading product strategy for advertising products at scale in a tech company
- Direct experience in supporting Small & Medium Customers
- Direct experience in supporting Interfaces/Platforms
- Advanced Degree (e.g. MBA) in Business or related field
Responsibilities
- Drive Product Marketing for Snapchat’s Interfaces & SMC focused advertising solutions
- Be a recognized Small & Medium Customers expert and collaborate with a group of Product Managers, Product Marketers, and SMC sales teams to develop global go-to market strategies and plans, including product positioning, narrative, internal communications, and marketing activation strategies
- Collect, synthesize, and share advertiser feedback on new feature requests and on the performance of existing features, directly influencing the Interfaces product strategy and roadmap
- Meet regularly with Sales, Advertisers, Marketing Science, Solution Engineers, and Customer Support to share best practices and product insights and to identify challenges and opportunities to improve our products and processes
- Develop and lead global go-to-market strategies to activate sales and drive ongoing marketing efforts to grow awareness, understanding, and adoption of new Interface features
Benefits
- paid parental leave
- comprehensive medical coverage
- emotional and mental health support programs
- compensation packages that let you share in Snap’s long-term success!
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Number of Employees
1,001-5,000 employees
