Global Marketing Alliances Manager

HP•Vancouver, WA

About The Position

Global Marketing Alliances Manager Description - It’s an amazing time to be a part of HP ! As the world’s #1 manufacturer of printers and PCs , HP creates technology that makes life better for everyone, everywhere. We’re on a mission to hire the best talent and are committed to creating exceptional employee experiences that drive high levels of employee engagement and result in a fulfilling relationship with work. Within HP’s PC division, the marketing team is looking for a seasoned marketer who has demonstrated the ability to drive the development and execution of business-building marketing strategies . You will be leading partner m ar keting st rategy, messaging , and initiatives wit h key alliances. Our partnerships with powerful brands like Microsoft , Intel, AMD, Google, Nvidia , Qualcomm , and more help drive innovation and deliver benefits for customers everywhere, and this position is essential to bringing those partnerships to get her for success. You will provide insights grounded in market, customer , and business opportunity understanding, and guide customer-centric partnership strategies . The idea l candidate will have experience cutting through silos and across an organization to guide, align , and deliver successful execution of initiative s. They need to be creative , persuasive, have strong analytical skill s , and a passion for building relationships and collaborating with partners. Reporting to the Director of Alliance Marketing , PS, you will work with a team of marketing profe ssionals based around the world to bring your strategies to bear on the business.

Requirements

Minimu m of 8 years in B2C and B2B marketing roles .
Someone with experience in or extreme curiosity about Artificial Intelligence and uncovering what it can and will do for people.
Imagination coupled with relentless results-orientation .
Expertise in value proposition development , campaign creation , and execution.
E xperience in working closely with GTM teams to design and deliver with relevant impact.
Storyteller, narrator, crafter of connections.
Agile, flexible, adaptable, and comfortable navigating ambiguity
A collaborative leader who is experienced and comfortable working in a matrix structure.

Nice To Haves

Agile Methodology
Business Development
Business Marketing
Business Strategies
Business To Business
Channel Management
Channel Sales
Demand Generation
Digital Marketing
Go-to-Market Strategy
Key Performance Indicators (KPIs)
Marketing
Marketing Communications
Marketing Management
Marketing Strategies
New Product Development
Product Management
Product Marketing
Salesforce
Social Media
Effective Communication
Results Orientation
Learning Agility
Digital Fluency
Customer Centricity
Impacts large functions and leads large, cross-division functional teams or projects.
Provides highly innovative solutions to complex problems within established policy.

Responsibilities

Help cr aft an inspiring and dynamic partner marketing strategy, positioning and messaging that is unique and sets HP apart from the competition.
Demolish barriers and silos to create a consolidated strategy that empowers GTM execution.
Develop and evangelize simple/clear assets that outline the value proposition , narrative, and messaging to drive common, globally understood initiatives.
Partner with Marketing and Commercial Organization to build a clear marketing vision and strategy f or key partners that deliver a distinct, differentiated, and relevant positioning in the market.
Strategically prove concepts that will expand opportunities for our partnerships and deliver mutual benefit.
Work closely with GTM teams to drive efficient strategies, manage budgets, support revenue generation , and sales growth with a market-centri c approach.
Cultivate excitement internally for our team’s efforts.