General Manager, Loyalty & Marketplace

Jobgether

3d • $200,000 - $300,000

About The Position

This role offers an exciting opportunity to lead a high-growth business unit focused on driving consumer engagement, merchant monetization, and fintech innovation. You will be responsible for defining the strategic vision, owning the P&L, and leading go-to-market execution for a loyalty and marketplace ecosystem that includes rewards, offers, merchant-funded incentives, and retail media solutions. The position requires an entrepreneurial mindset, strong commercial instincts, and hands-on execution to scale a two-sided platform while delivering measurable business results. You will collaborate across product, engineering, marketing, and sales teams to ensure alignment with broader business objectives. The environment is fast-paced, data-driven, and results-oriented, providing the freedom to innovate and shape the future of consumer engagement. Success in this role directly impacts revenue growth, consumer lifetime value, and merchant satisfaction.

Requirements

• 10+ years of experience in fintech, marketplaces, retail media, loyalty programs, or consumer tech.
• Proven success leading a GM-style business unit with full P&L responsibility.
• Track record of building or scaling two-sided marketplaces or loyalty platforms.
• Strong understanding of consumer lifecycle metrics, including LTV, CAC, retention, and frequency.
• Experience with merchant-funded promotions, affiliate programs, or retail media networks.
• Strategic thinker with hands-on execution skills and data-driven decision-making abilities.
• Exceptional leadership, team-building, and cross-functional collaboration capabilities.
• Strong commercial instincts, financial acumen, and product collaboration experience.

Nice To Haves

• Experience in BNPL, payments, or consumer financial services is a strong plus.

Responsibilities

• Define and execute the long-term strategy for the loyalty and marketplace ecosystem, including multi-year roadmaps aligned with company objectives.
• Own full P&L responsibility for loyalty and marketplace products, managing revenue growth, margin optimization, and cost discipline.
• Design and implement loyalty programs, rewards, gamified engagement, and merchant-funded offers to drive consumer frequency, retention, and lifetime value.
• Build scalable monetization models, including sponsored placements, affiliate programs, and retail media solutions, in partnership with Sales and Merchant Success teams.
• Partner with Product, Engineering, Data, Marketing, and Sales to translate business goals into prioritized product requirements and measurable KPIs.
• Lead cross-functional teams, establishing scalable processes for merchant onboarding, campaign management, and performance reporting.
• Continuously experiment, optimize, and iterate on loyalty and marketplace offerings to maximize engagement and revenue.
• Drive a culture of accountability, high performance, and collaboration across strategy, partnerships, and operations teams.

Benefits

• Competitive salary range: $200,000 – $300,000 USD per year.
• Unlimited paid time off, volunteer hours, and sabbatical opportunities.
• Comprehensive life, medical, dental, and vision insurance.
• 401(k) plan with company match.
• Highly discounted LifeTime gym membership.
• Collaborative and dynamic work environment with motivated, purpose-driven colleagues.
• Opportunity to lead and scale a high-impact, innovative business unit within a fast-growing fintech company.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed