Founding Growth Strategist - San Francisco Bay Area

Flagright•San Francisco, CA

2d•Onsite

About The Position

About Flagright: Flagright is an AI operating system for financial crime compliance used globally by Fortune 500 companies, large banks, fintechs, and fast growing startups. Flagright enables real-time risk detection, automated investigations, and intelligent decisioning, helping compliance teams operate at their full potential in the fight against financial crime. We operate as a lean, high-performance team with high individual ownership and direct access to leadership. Role overview: Our GTM team is central to scaling Flagright. We are looking for a Founding Growth Strategist who can strengthen our positioning, improve win rates, and drive engagement within high-value enterprise accounts. This role sits at the intersection of marketing and sales. You will own Flagright’s market positioning, segmentation, and GTM strategy including named account marketing. You will translate strategy into segment, vertical, and account-level execution by designing targeted programs that drive engagement, pipeline creation, and deal progression. You will work closely with the CEO, sales team, and marketing team to ensure Flagright competes effectively in enterprise deal cycles and wins in the global financial crime compliance market. People who thrive at Flagright: Have been knocked down before and gotten back up Are resourceful—they figure things out with whatever tools are available Have strong opinions and can defend them Learn fast because they're hungry Want to work with no-BS people building something important People who struggle here: Need extensive hand-holding View high expectations as “unreasonable” Actually prioritize work-life balance Can’t handle ambiguity or rejection Prefer consistent routine over fast-changing priorities

Requirements

3+ years of experience in business development, growth marketing, product marketing, or GTM strategy
An ABM operator who has actually worked with enterprise sales, not someone whose “ABM” experience is mostly ad targeting
Thinks in terms of pipeline and revenue, not campaign jargon; able to earn credibility with AEs and BDRs
Confident handling ambiguity; able to create structure in messy, target-account environments
Ability to translate technical products into clear, compelling commercial narratives
Experience building segmentation frameworks, sales playbooks, and competitive positioning
Strong written and verbal communication skills
Based in the Bay Area with the right to work in the USA (no visa sponsorship available), this is a fully in-person role at our Santa Clara office
Willing and able to travel up to 30% of the time

Nice To Haves

Experience in enterprise sales processes
Experience in fintech, compliance technology, fraud prevention, or data infrastructure
Experience supporting enterprise RFP processes
Experience working with regulated financial institutions

Responsibilities

Account-based marketing & execution
Own the named account marketing motion across target enterprise accounts
Validate account tiers, buying-group maps, and account plans with sales
Design and execute 1:1 and 1:few plays combining content, outbound, events, and executive follow-up
Translate positioning and segment priorities into account-specific programs
Ensure events and field activities are integrated into account progression, not standalone
Positioning and messaging
Define product positioning and value propositions
Create messaging frameworks by vertical, segment, persona, and channel
Maintain a consistent narrative across the revenue organization
Segmentation and ICP strategy
Define target segments, buyer personas, and priority verticals
Identify adjacent segments and emerging market opportunities
Guide BDR targeting and campaign prioritization
Strategic deal support
Support enterprise opportunities with deal strategy and positioning
Help structure RFP responses and requirement definitions
Design competitive minefields that expose competitor weaknesses
Sales enablement
Build sales playbooks, battlecards, and enablement materials
Train AEs and BDRs on messaging and competitive positioning
Competitive intelligence
Track competitors and market dynamics
Maintain competitor positioning frameworks
Product feedback loop
Gather insights from prospects, customers, and sales teams
Translate market feedback into inputs for product development
Lifecycle marketing & events
Plan and run lifecycle & reactivation campaigns with the marketing & sales teams
Work closely with Field Marketing and Sales on event planning
Measurement & pipeline visibility
Build clear ABM reporting across engagement, meetings, pipeline creation, and opportunity progression
Identify gaps in account coverage and inefficiencies in resource allocation

Benefits

Housing subsidy for those living within 1 mile of the office
Direct exposure to leadership and influence on GTM strategy
Product with clear, real-world differentiation
High-bar environment focused on execution, learning, and continuous improvement
Get equity from day 1 at a Y Combinator startup
Work alongside a highly competent, top-tier team, including professionals from Y Combinator, ex AWS, and Palantir
Enjoy a low-bureaucracy environment, minimal meetings, and an asynchronous communications culture

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