Founding Enterprise Account Executive

Broccoli AI•San Francisco, CA

29d

About The Position

Broccoli is building the AI intelligence layer that runs operations for home service businesses — turning calls, conversations, and follow-ups into scheduled appointments and real revenue. As Broccoli’s adoption expands across PE-backed rollups and franchise groups, we’re investing in a Founding Enterprise Account Executive to build and scale our enterprise motion end-to-end. This is not a traditional high-volume sales role. It’s a foundational enterprise role focused on building a repeatable expansion-led motion across multi-location organizations — while staying credible in executive and board-level conversations. The role spans two tightly connected tracks. Success requires owning both. Enterprise Origination & Expansion How Broccoli enters large organizations and grows over time Own enterprise relationships with PE-backed rollups and franchise groups (5+ locations). Navigate complex buying committees — operators, executives, IT, and PE partners. Design phased entry models: pilots, limited rollouts, and expansion plans. Lead 3–6 month expansion cycles, proving value location by location. Turn founder-led enterprise wins into a repeatable motion others can run. Enterprise Deployment & Value Realization How Broccoli proves impact and earns trust at scale Work with customers as design partners, shaping how Broccoli is deployed across large organizations. Partner closely with product and engineering to influence roadmap, packaging, security, and rollout strategy. Define and communicate enterprise ROI: appointment capture, revenue lift, operational reliability. Translate outcomes into executive-ready narratives for leadership and PE stakeholders. Drive durable expansion across portfolios once value is proven. Today, ~45% of Broccoli’s revenue comes from enterprise customers, including groups like Apex Service Partners (Alpine), Authority Brands (Apax), and Any Hour Group (Knox Lane). Founders have closed these deals by working closely with customers over time — expanding thoughtfully, proving reliability, and earning trust. Your role is to replicate that success and scale it: turn founder-led expansion into a durable enterprise motion.

Requirements

7–10+ years of experience selling complex B2B or vertical SaaS solutions.
A track record of closing and expanding $200K+ ACV enterprise accounts.
Experience selling to PE-backed companies, franchise systems, or multi-location operators.
Comfort building new motions from scratch — not inheriting a finished playbook.
Strong systems thinking: you enjoy designing repeatable processes, not bespoke one-offs.
Executive presence and the ability to translate technical capabilities into business impact.
Bias toward outcomes: adoption, expansion, and real revenue.

Responsibilities

Own enterprise relationships with PE-backed rollups and franchise groups (5+ locations).
Navigate complex buying committees — operators, executives, IT, and PE partners.
Design phased entry models: pilots, limited rollouts, and expansion plans.
Lead 3–6 month expansion cycles, proving value location by location.
Turn founder-led enterprise wins into a repeatable motion others can run.
Work with customers as design partners, shaping how Broccoli is deployed across large organizations.
Partner closely with product and engineering to influence roadmap, packaging, security, and rollout strategy.
Define and communicate enterprise ROI: appointment capture, revenue lift, operational reliability.
Translate outcomes into executive-ready narratives for leadership and PE stakeholders.
Drive durable expansion across portfolios once value is proven.