Fleet & Asset Manager

REICDenver, CO

About The Position

REIC Rentals is seeking a high-impact Fleet & Asset Leader to architect, optimize, and scale a multi-location fleet operation that directly drives revenue, efficiency, and growth. This is a leadership role, not a maintenance function. You will own the full lifecycle of fleet strategy-from procurement and vendor negotiations to performance optimization, compliance, and technology integration. If you've built systems, led teams, and driven measurable cost and performance improvements at scale-this is your opportunity to take full ownership. About Us REIC Rentals is a trusted full-line equipment partner serving projects across North America. With 55 locations, we serve Oil & Gas, Construction, Industrial, and Event sectors. Our focus: delivering high-performance equipment, expert support, and innovative, sustainable solutions that set new industry standards. Join a growing, nationwide rental organization where procurement plays a strategic role in keeping our fleet rent-ready and our operations running smoothly. This is your chance to make an impact by driving savings, building supplier partnerships, and creating standardization across our network. The Opportunity You will step into a business that is growing-and needs a leader who can: Bring structure, standardization, and discipline to fleet operations Drive cost optimization and ROI across all asset categories Build and lead a high-performing, accountable team Implement data-driven decision making across the organization This role has direct visibility with executive leadership and a clear impact on company profitability.

Requirements

  • 7-10+ years of progressive experience in fleet, asset, or equipment management
  • Proven leadership experience building and managing high-performing teams
  • Strong track record of vendor negotiation and cost reduction
  • Experience managing complex, multi-location fleet operations
  • Deep understanding of:
  • Leasing structures and financing strategies
  • DOT compliance and regulatory environments
  • Telematics and fleet technology systems
  • Highly analytical with the ability to translate data into business outcomes
  • Builder mindset-you don't just manage systems, you create and improve them

Responsibilities

  • Strategic Fleet Leadership: Define and execute a company-wide fleet strategy across rental and non-rental assets
  • Align fleet decisions with growth, margin, and operational goals
  • Serve as the subject matter expert and internal advisor to leadership
  • Team Leadership & Organizational Development: Lead and scale a specialized team
  • Procurement & Logistics
  • Compliance & Technology
  • Establish a culture of accountability, performance, and ownership
  • Build repeatable processes that scale across all locations
  • Procurement, Negotiation & Vendor Strategy: Lead high-value negotiations with OEMs, dealers, and national vendors
  • Develop long-term supplier strategies that drive cost savings and reliability
  • Evaluate and onboard strategic partners and leasing providers
  • Fleet Optimization (Revenue + Internal): Maximize utilization and yield of rental fleet assets
  • Optimize internal vehicle allocation and lifecycle planning
  • Balance availability, cost, and performance across all markets
  • KPI Ownership & Financial Performance: Own and report on key metrics
  • Utilization & downtime
  • Cost per unit (hour/mile)
  • Asset ROI
  • Total cost of ownership
  • Translate data into clear operational and financial improvements
  • Lifecycle & Standardization: Design and implement fleet standardization across all locations
  • Build lifecycle strategies (replacement, rotation, resale, disposal)
  • Drive consistency in specs, branding, and configurations
  • Compliance & Risk Management: Ensure full compliance across
  • DOT regulations
  • Multi-state registrations and titling
  • Leasing agreements and asset tracking
  • Partner cross-functionally to mitigate operational and regulatory risk
  • Technology & Telematics: Own telematics/GPS strategy and execution
  • Leverage data to improve
  • Utilization
  • Routing
  • Cost control
  • Identify and implement technology that scales the business

Benefits

  • Competitive Health, Vision, and Dental Benefits available for full-time employees & family members, 401K with match, paid life insurance and generous paid time off and company paid holidays.
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