Field Marketing Manager - North America

Contentstack

2h•$105 - $120

About The Position

Contentstack is on a mission to deliver the world’s best digital experiences through a fusion of cutting-edge content management, customer data, personalization and AI technology. Iconic brands, such as AirFrance KLM, ASICS, Burberry, Mattel, Mitsubishi and Walmart, depend on the platform to rise above the noise in today's crowded digital markets and gain their competitive edge. Contentstack and its employees are dedicated to the customers and communities they serve. The company is recognized for its unmatched customer care and tradition of giving back globally through the Contentstack Cares program, including proud support of Pledge 1% and Girls Who Code. Learn more at www.contentstack.com. At Contentstack we are more than colleagues, we are a tribe. Our vision is to pursue equity among our communities, employees, partners, and customers. We are global-diverse yet close; distributed yet connected. We are dreamers and dreammakers who challenge the status quo. We do the right thing, even when no one is watching. We are curious trendspotters and brave trendsetters. Our mission is to make Contentstack indispensable for organizations to tell their stories and to connect with the people they care about through inspiring, modern experiences. We care deeply about our customers and the communities we serve. #OneTeamOneDream. Chalo, let’s go! We are seeking a strategic and results-driven Field Marketing Manager – North America to develop and execute high-impact regional marketing programs that drive pipeline and revenue growth. This role requires a balance of creativity, organization, and executional excellence, with a strong focus on event planning, account-based marketing (ABM), and sales alignment. If you’re passionate about creating field marketing strategies that directly contribute to sales success and thrive in a fast-paced environment, we’d love to hear from you!

Requirements

5-8 years of field marketing experience, preferably in B2B, SaaS with a proven ability to drive pipeline through regional marketing efforts.
Strong event planning and execution skills, with experience managing in-person and virtual events.
ABM experience, with a track record of executing personalized marketing strategies for key accounts.
Familiarity with tools like SFDC, Gong, Demandbase, and other marketing automation platforms to track and optimize campaign performance.
Excellent organizational skills, capable of managing multiple programs simultaneously while maintaining high attention to detail.
Results-oriented mindset, with the ability to measure success and optimize strategies for maximum impact.
Creative problem solver who can think outside the box to engage target audiences effectively.
Passion for creating unforgettable, high-impact experiences that elevate the brand and drive audience connection.
Clear communicator, able to articulate marketing strategies and collaborate across teams seamlessly.

Responsibilities

Develop and execute regional marketing campaigns tailored to North American markets to support demand generation and sales pipeline.
Plan and manage regional marketing programs, including first-party events, third-party sponsorships, webinars, virtual roundtables, paid media, direct mail, and partner marketing initiatives ensuring seamless execution and maximum ROI.
Drive account-based marketing (ABM) strategies, working closely with sales to engage high-value accounts with targeted initiatives.
Align with sales and Business Development teams, providing localized content, event support, and lead follow-up strategies to optimize conversion rates.
Collaborate with cross-functional teams, including demand generation, partner marketing, and product marketing, to ensure consistency in messaging and execution.
Analyze and report on marketing performance, tracking key metrics to measure event success and campaign impact.
Track regional budgets, ensuring cost-efficiency while maximizing impact and maintaining accuracy in reporting.
Travel 2-3 times per quarter to attend and manage events, meet with sales teams, and support field activations.