Email Marketing Coordinator

1-800-Flowers.comJericho, NY
5d$22 - $24

About The Position

The Email Marketing Coordinator reporting to the Manager, Lifecycle Marketing, will be responsible for the execution of 1800Flowers.com's email marketing communications from setup, to testing, to launch, to post deployment analysis. The Email Marketing Coordinator is the main point of contact when it comes to executing daily email deployments. The ideal candidate should have a positive attitude, be detail oriented, well organized, a dependable team player, and demonstrate a sense of urgency.

Requirements

  • BA degree required
  • Knowledge/background of e-commerce, email marketing, and best practices
  • Strong verbal and writing skills
  • Excellent time management skills with exceptional attention to detail
  • Desire and demonstrated ability to multi-task and meet tight deadlines
  • Self-motivated and energetic individual with a high level of initiative and thrives working a fast-paced, challenging digital environment

Nice To Haves

  • Proficiency in Excel a plus
  • Experience working with an ESP (Email Service Provider), a plus

Responsibilities

  • Write creative briefs for marketing emails
  • Assist with all aspects of email production: Creation, scheduling, and approval
  • Segmentation and audience building
  • Assess all email creative to ensure messages are compliant with our email content policies
  • Quality assurance/flawless execution to ensure that the creative, copy, and links are correct
  • Assist the Manager in maintaining email marketing calendar to ensure accurate and timely delivery
  • Partner with other teams to execute all of our email campaigns
  • Compile, track, and analyze email campaign metrics
  • Maintain awareness of email marketing trends, best practices, technologies, CAN-SPAM laws
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