Email Marketing Associate

MdvipBoca Raton, FL
22hHybrid

About The Position

We are seeking a creative and data-driven Email Marketing Associate to join our marketing team here in Boca. In this role, you will be responsible for developing, implementing, and optimizing email campaigns to drive engagement, customer retention, and revenue growth. You’ll work cross-functionally with design, content, sales, and product teams to ensure our email communications are targeted, relevant, and on-brand.

Requirements

  • Strong attention to detail and accuracy.
  • Ability to manage multiple projects in a fast-paced environment.
  • Strong critical thinking and communication skills.
  • Ability to work cross-functionally with design, content, and sales teams, and manage timelines effectively.
  • Bachelor’s Degree.
  • One (1) year of experience in email marketing or digital marketing.

Nice To Haves

  • Familiarity with CRM systems and email marketing platforms (particularly Salesforce and Marketo).
  • Experience with A/B testing and data analysis tools.
  • Strong understanding of email marketing KPIs, list segmentation, and campaign optimization strategies.

Responsibilities

  • Develop and manage end-to-end email marketing campaigns, including newsletters, promotional emails, lifecycle workflows, and transactional messages.
  • Build and segment email lists based on customer behavior, demographics, and engagement history.
  • Create compelling subject lines, copy, and calls-to-action to improve open and click-through rates.
  • Collaborate with the design team to create visually appealing, mobile-responsive email templates.
  • A/B test subject lines, content, send times, and design elements to optimize campaign performance.
  • Monitor and report on key email metrics such as open rates, CTR, conversion rates, bounce rates, and unsubscribe rates.
  • Ensure all emails comply with industry best practices, data privacy laws (e.g., GDPR, CAN-SPAM), and brand guidelines.
  • Manage and maintain email marketing project calendar and ensure timely execution of campaigns.
  • Continuously analyze performance data and make recommendations for improvement.

Benefits

  • Competitive compensation: attractive base salary complemented by performance-based incentives for eligible roles.
  • Comprehensive benefits: health, dental, vision insurance, and retirement plans.
  • Professional development: access to ongoing training and leadership development programs.
  • Positive work environment: consistently recognized as a Great Place to Work®, fostering a culture of collaboration and excellence.
  • Medical/prescription drug coverage
  • Dental coverage
  • Vision coverage
  • Flexible Spending Account
  • Health Savings Account
  • Dependent Care Flexible Spending Account
  • Basic and Supplemental Life Insurance & Accidental Death and Dismemberment
  • Disability Income Protection Plan
  • Employee Assistance Program
  • 401(k) retirement program
  • Vacation, Paid Holidays and Personal time
  • Paid Sick and Family and Medical Leave time as required by law.
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