E-Commerce Manager - Pacha New York

FIVE Hotels and ResortsNew York, NY
1d$110,000 - $120,000

About The Position

Pacha New York is seeking an experienced and commercially driven E-Commerce Manager to own and optimise digital marketing performance across ticket sales, audience acquisition, and revenue growth. This role is responsible for translating brand, programming, and cultural moments into high-performing digital campaigns within a fast-paced nightlife and live events environment. The E-Commerce Manager will lead performance marketing strategy and execution, manage significant digital budgets, and drive measurable commercial outcomes.

Requirements

  • 4–5+ years of experience in digital marketing or e-commerce roles.
  • Proven experience within entertainment, nightlife, live events, music, or ticketed experiences.
  • Strong hands-on expertise in paid media and performance marketing, with a track record of driving commercial results.
  • Experience managing significant budgets with clear performance accountability.
  • Solid understanding of websites, analytics, tracking, and platform integrations.
  • Highly analytical, data-driven, and commercially focused.
  • Comfortable operating in fast-paced, high-pressure event environments with tight deadlines.
  • Strong stakeholder management and communication skills.
  • Willingness to work non-traditional hours, including evenings, weekends, and peak event periods.

Responsibilities

  • Own end-to-end digital marketing performance for Pacha New York, with full accountability for ticket sales, revenue, ROAS, and CPA.
  • Develop, execute, and optimise performance marketing campaigns across Meta, Google, TikTok, and other paid media platforms.
  • Plan and manage large monthly digital marketing budgets, continuously testing and optimising creatives, audiences, and formats.
  • Lead digital campaigns for artist announcements, residencies, seasonal programming, and high-velocity ticket drops.
  • Oversee website performance, conversion optimisation, and the end-to-end digital ticketing journey.
  • Manage data, tracking, and platform integrations, ensuring accurate analytics, attribution, and reporting.
  • Monitor daily performance and deliver clear insights and reporting to local leadership and global HQ.
  • Collaborate closely with Programming, Marketing, PR, Creative, and global teams to align campaigns with brand and commercial priorities.

Benefits

  • Eligible employees may receive comprehensive benefits including medical, dental, and vision insurance; paid time off; company holidays; and participation in retirement savings programs in accordance with company policy and applicable law.
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