Director, Website and Marketing Technology

Methodist Health SystemDallas, TX
2d

About The Position

The Director Website and Marketing Technology provides strategic and operational leadership for the health system’s public-facing website and other digital platforms. Responsible for the performance, governance, and evolution of the health system’s websites, CRM and other digital experience platforms, analytics, SEO, GEO, and AI-driven marketing technology to support brand, growth, access, and consumer relations goals. Responsible for the patient-facing physician referral call center, which helps patients make appointments with appropriate providers. Supports the mission, vision, values and strategic goals of Methodist Health System. Methodist Health System is a faith-based organization with a mission to improve and save lives through compassionate, quality healthcare. For nearly a century, Dallas-based Methodist Health System has been a trusted choice for health and wellness. Named one of the fastest-growing health systems in America by Modern Healthcare, Methodist has a network of 12 hospitals (through ownership and affiliation) with nationally recognized medical services, such as a Level I Trauma Center, multi-organ transplantation, Level III Neonatal Intensive Care, neurosurgery, robotic surgical programs, oncology, gastroenterology, and orthopedics, among others. Methodist has more than two dozen clinics located throughout the region, renowned teaching programs, innovative research, and a strong commitment to the community. Our reputation as an award-winning employer shows in the distinctions we’ve earned: Great Place to Work Certified 2026-2027 Glassdoor’s Best Places to Work 2025 & 2026 Glassdoor’s Best Places to Work in Healthcare, Biotech & Pharma 2026 TIME’s Best Companies for Future Leaders 2025 & 2026 Newsweek’s America’s Most Admired Workplaces 2026 Glassdoor’s Best-Led Companies 2025 Fortune Best Workplaces in Health Care 2025 Military Friendly Gold Employer 2025 Becker’s Hospital Review 150 Top Places to Work in Healthcare 2025 Newsweek’s Americas Greatest Workplaces 2025 Methodist Health System is a faith-based organization with a mission to improve and save lives through compassionate, quality healthcare. For nearly a century, Dallas-based Methodist Health System has been a trusted choice for health and wellness. Named one of the fastest-growing health systems in America by Modern Healthcare, Methodist has a network of 12 hospitals (through ownership and affiliation) with nationally recognized medical services, such as a Level I Trauma Center, multi-organ transplantation, Level III Neonatal Intensive Care, neurosurgery, robotic surgical programs, oncology, gastroenterology, and orthopedics, among others. Methodist has more than two dozen clinics located throughout the region, renowned teaching programs, innovative research, and a strong commitment to the community. Our reputation as an award-winning employer shows in the distinctions we’ve earned: Great Place to Work Certified 2026-2027 Glassdoor’s Best Places to Work 2025 & 2026 Glassdoor’s Best Places to Work in Healthcare, Biotech & Pharma 2026 TIME’s Best Companies for Future Leaders 2025 & 2026 Newsweek’s America’s Most Admired Workplaces 2026 Glassdoor’s Best-Led Companies 2025 Fortune Best Workplaces in Health Care 2025 Military Friendly Gold Employer 2025 Becker’s Hospital Review 150 Top Places to Work in Healthcare 2025 Newsweek’s Americas Greatest Workplaces 2025

Requirements

  • Bachelor’s degree in marketing, communications, digital media, or a related field
  • 7 years of experience in digital marketing, website management, or marketing technology, with at least 3 years in a leadership role

Responsibilities

  • strategic and operational leadership for the health system’s public-facing website and other digital platforms
  • performance, governance, and evolution of the health system’s websites, CRM and other digital experience platforms, analytics, SEO, GEO, and AI-driven marketing technology to support brand, growth, access, and consumer relations goals
  • patient-facing physician referral call center, which helps patients make appointments with appropriate providers
  • Supports the mission, vision, values and strategic goals of Methodist Health System
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