Director, Marketing Technology

BNY MellonNew York, NY
3h$200,000 - $235,000

About The Position

At BNY, our culture allows us to run our company better and enables employees’ growth and success. As a leading global financial services company at the heart of the global financial system, we influence nearly 20% of the world’s investible assets. Every day, our teams harness cutting-edge AI and breakthrough technologies to collaborate with clients, driving transformative solutions that redefine industries and uplift communities worldwide. Recognized as a top destination for innovators and champions of inclusion, BNY is where bold ideas meet advanced technology and exceptional talent. Together, we power the future of finance – and this is what #LifeAtBNY is all about. Join us and be part of something extraordinary. We’re seeking a future team member for the role of GLOBAL HEAD OF ENTERPRISE MARKETING TECHNOLOGY, AI & DATA to join our Marketing team. This role is located in New York City. In this role, you’ll make an impact in the following ways:

Requirements

  • Bachelor’s degree in Marketing, Computer Science, Information Systems, or related field; advanced degree a plus.
  • 10+ years of progressive experience in marketing technology, digital marketing, or marketing operations. Experience in global B2B financial services companies a plus.
  • 8+ years of demonstrated people leadership success, preferably including experience managing managers, managing a team spanning a variety of disciplines, and managing a globally distributed team/partners.
  • Extensive knowledge of the marketing technology landscape, platforms/tools, and emerging technologies. Deep expertise in Adobe Digital Experience ecosystem. Experience with Microsoft Dynamics and Salesforce CRMs helpful. Strong technical understanding required.
  • Proven track record owning end-to-end implementations and integrations in complex, matrixed organizations.
  • A people and thought leader for a rapidly evolving environment, who can bring structure to ambiguity, manage to results through change, and bring the vision to shape the organization and program they want to lead.
  • Strong technical foundation and comfort collaborating with engineers and data scientists. Equally comfortable with non-technical business partners.
  • Demonstrated ability to forge partnerships with vendors and manage software contracting.
  • Excellent stakeholder management, communication, and presentation skills. Fluent in various level of discussion on marketing technology: technical details and decisions, marketing outcomes and enablement, and full enterprise impact.
  • Exceptional strategic and analytical thinking, with strong business acumen and a consultative mindset.
  • Intellectual curiosity, adaptability, and passion for your craft.

Responsibilities

  • Define the end-to-end vision and strategy for BNY’s marketing technology ecosystem that supports our Marketing transformation, encompassing core platforms to niche tooling to custom AI-enabled solutions.
  • Create and maintain a 12 and 36-month roadmap for marketing technology, AI, and data infrastructure. Partner across Marketing and Sales organizations to translate strategic priorities into roadmap imperatives and investments.
  • Cultivate a high-performing, global MarTech team—recruiting top talent, fostering professional development, and modeling a collaborative, growth-oriented culture.
  • Champion the full realization of our MarTech investments’ value, taking a consultative approach to solving for outcomes with partners and supporting the organization’s adoption of technical capabilities/features. Build strategic business case for further investment when needed.
  • Establish a foundation of marketing operations excellence, rooted in rigorous governance, that sets the standard for security, quality, scalability, and agility.
  • Redefine marketing workflows leveraging automation and agentification.
  • Oversee evaluation, selection, and implementation of new marketing and communications platforms/tools, and development of AI agents. Own/manage vendor relationships. Partner with Engineering, Data, CRM, Sales, and AI teams to integrate MarTech with enterprise systems.
  • Lead migrations and transformation of legacy systems and processes, modernizing infrastructure, and building a best-in-class MarTech stack while cultivating a continuous improvement culture.
  • Thrive in ambiguity, possibility, and structured problem solving. Embrace the opportunity that comes with change.

Benefits

  • BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy.
  • We provide access to flexible global resources and tools for your life’s journey.
  • Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter.
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