Director, US Advanced Analytics – Dermatology, Respiratory and Gastroenterology

Sanofi • Cambridge, MA

27d • $148,125 - $246,875 • Onsite

About The Position

Ready to push the limits of what’s possible? Join Sanofi in one of our corporate functions and you can play a vital part in the performance of our entire business while helping to make an impact on millions around the world. The Director, Advanced Analytics – Dermatology, Respiratory & Gastroenterology will lead a team that uses predictive analytics, including use of AI / ML models, to assess and improve promotional effectiveness across Sanofi Specialty Care’s US DERM & RESP / GI business unit. As a member of the Insights & Analytics (I&A) team within the North America Go to Market Capabilities (GTMC) organization, this individual will be an integral strategic partner to US Commercial leadership, leading the development & application of cutting-edge analytical capabilities to achieve the full potential of the US DERM, RESP & GI portfolio. This position will report to the Senior Director, US GTMC Advanced Analytics and will be based on Cambridge, MA. We are an innovative global healthcare company with one purpose: to chase the miracles of science to improve people’s lives. We’re also a company where you can flourish and grow your career, with countless opportunities to explore, make connections with people, and stretch the limits of what you thought was possible. Ready to get started?

Requirements

• BA/ BS degree with advanced certification in modern data science/machine learning. OR a scientific degree (either MS/ PhD) with a concentration in quantitative fields.
• Minimum of 10+ years of experience in a significant Data / Analytics role.
• Advanced knowledge of statistical models with a clear understanding of modeling methodologies and applied techniques: Bayesian statistics, regression, customer life cycle value, A/B testing, etc.
• Strong grasp of advanced analytics principles, with a clear understanding of modeling methodologies and applied techniques (e.g., Bayesian statistics, regression, customer life cycle value, A/B testing, etc.)
• Strong strategic thinking ability, with deep understanding of the life-sciences industry
• Experience with key pharmaceutical data sources and analytics platforms, including:
• National-level sales / demand data (e.g., IQVIA NPA & NSP)
• Longitudinal HCP & patient-level claims (e.g., IQVIA, Symphony, Komodo, etc.)
• Specialty pharmacy / patient services data (e.g., Capgemini / LiquidHub
• CRM systems (e.g., Veeva, Salesforce, etc.)
• Media platform reporting tools (e.g., CM360 / SA360, Meta Business Manager, etc.)
• Site analytics platforms (e.g., Google Analytics & Adobe Analytics)
• Data management & analysis platforms (e.g., Databricks, Snowflake, etc.)
• Data visualization / business intelligence tools (e.g., Tableau, Qlik, Power BI, etc.)
• MS Office applications (Excel, PowerPoint, Word)
• Demonstrated EQ and leadership skills, with ability to effectively influence in a highly matrixed international team environment across multiple time zones
• Effectively and confidently communicate to various audiences, including senior leadership, with ability to synthesize complex ideas to key takeaways
• Strong learning agility and high degree of curiosity
• Strong focus on detail, accuracy, and ability to solve problems through analytical reasoning
• Strong work ethic and personal motivation
• Ability to think strategically in an ambiguous environment and flex and pivot as the business requires

Nice To Haves

• Relevant therapeutic area experience (e.g., dermatology, respiratory, immunology, etc.)
• Strong proficiency in programming languages, preferably SQL and Python
• Experience leading teams and managing multiple stakeholders
• Self-direction in ambiguous environments
• Excellent project management skills, with ability to balance multiple projects / priorities
• Ability to work in a matrixed environment with a diverse set of cross-functional partners
• Ability to understand and influence key business decisions

Responsibilities

• Retain & develop high-quality talent to build a best-in-class Advanced Analytics team
• Support hiring and development of onshore and offshore Advanced Analytics team members, fostering positive team culture that rewards curiosity, collaboration, and inclusion.
• Lead Hub team day to day on projects in a matrix management structure
• Coordinate with larger Advanced & Omnichannel Analytics team, as well as Commercial leadership to prioritize requests and balance team workload
• Manage team budgets and relationships with external vendors to accomplish key Advanced Analytics & Commercial goals
• Ensure the team is aware of / compliant with relevant policies and SOPs
• Allocate resources to provide comprehensive Advanced Analytics support, empowering Commercial teams to use analytics tools to measure & optimize marketing effectiveness.
• Translate budget optimization outputs into concrete action plans & communicate recommendations to senior leadership, complimenting outputs of marketing mix model with supplemental analyses to help contextualize recommendations.
• Lead collaboration between Advanced Analytics and Sanofi Digital Data Science teams to develop, pressure-test, and enhance internal marketing effectiveness models
• Partner with US GTMC Marketing Science Analytics lead to ensure timely and accurate refresh of marketing mix models, providing brand specific context to performance and budget optimization scenarios.
• Assist US Commercial leadership in designing & testing promotional investment scenarios to support key business planning activities (e.g., Budget & Strat Plan)
• Apply data science techniques, such as machine learning, statistical modeling, and artificial intelligence to unlock insights & new strategies. For example:
• Lead model development of Patient Identification models to enhance HCP targeting & segmentation as well as Next Best Action applications.
• Lead model development of Patient Support Services models – e.g. drivers analyses and risk identification for non-conversion and discontinuation to help inform PSS strategy across FRMs, Case Managers and Specialty Pharmacies
• Act as Therapeutic Area (TA) dedicated Advanced Analytics advisor on Marketing Science/Consumer/Omnichannel model builds including marketing mix modeling, multi-touch attribution, next best action and cross-functional orchestration engines – ensuring consistency in methodology with other TA analytics work, and incorporation of brand specific business rules.
• Support US DERM & RESP / GI Media & Omnichannel teams in understanding channel performance, assessing new tactics, and advancing omnichannel initiatives
• Coordinate with Consumer & HCP Omnichannel Analytics leads and Media / Omnichannel teams to assess campaigns' technical measurement / data requirements, and support launches of new tactics via the design & implementation of impact metrics.
• Inform development of external / internal KPI reports to assess performance by channel (Display, Streaming, OLV, Social, Search, Web, Email)
• Drive integration of Omnichannel Analytics perspectives with broader Advanced & Brand Analytics activities to deliver comprehensive narrative on marketing execution and customer engagement
• Provide strategic guidance & ad-hoc support to the US DERM & RESP / GI Commercial teams, and the I&A organization, as an Advanced Analytics subject matter expert
• Spearhead ad-hoc Advanced Analytics initiatives to better understand & impact key business levers, e.g., application of AI / ML models to understand patient conversion, predict HCP product selection, etc.
• Partner with Brand Analytics leads to leverage outputs of AI/ML models such as patient prediction, HCP clustering, and promotional sensitivity models to enhance salesforce targeting and sizing workstreams.
• Work with Brand, Marketing Science, Consumer Media, and Omnichannel HCP Analytics colleagues to support & enhance internal data management / analysis platforms to facilitate collaboration, harmonize key deliverables, and drive analytics best practices within the larger I&A team.
• Partner with other I&A teams to advocate for continued development of internal analytics capabilities and share knowledge across therapeutic areas.

Benefits

• Bring the miracles of science to life alongside a supportive, future-focused team.
• Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
• Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
• Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 5,001-10,000 employees