Director, Upstream Product Marketing – Early Stage PSMA

AMER•Fishers, IN

19d

About The Position

The Director, Product Marketing – Upstream Early-Stage PSMA is a senior strategic leader responsible for shaping the future of Telix’s PSMA imaging portfolio by driving the early-stage commercial strategy for next-generation diagnostic products. This role leads opportunity identification, commercial hypothesis development, and pre-PMC business case creation to ensure that early concepts are clinically meaningful, commercially viable, and aligned with Telix’s long-term franchise strategy. As Director, you will partner closely with Global Development Leads (GDLs), Commercial Strategy & Operations, Medical Affairs, Business Development, and regional commercial teams to define target product profiles (TPPs), influence clinical plans, and guide the strategic direction of Telix’s early PSMA innovation pipeline.

Requirements

Bachelor’s degree in Marketing, Business, Life Sciences, or related field; MBA or advanced degree strongly preferred.
8–12+ years of relevant experience in pharmaceutical, biotech, diagnostics, business development, or strategic marketing.
Significant experience in upstream, early product strategy, or franchise-level portfolio planning—preferably in oncology, urology, or molecular imaging.
Strong analytical capabilities with demonstrated expertise in forecasting, TAM/SAM modeling, and business case development.
Proven ability to translate complex scientific, clinical, and market insights into actionable commercial strategy.
Demonstrated leadership and influence across matrixed organizations.
Exceptional communication skills, with the ability to present recommendations to senior and executive leadership.
Strong program leadership, prioritization, and decision-making skills in fast-paced environments.

Responsibilities

Strategic Opportunity Leadership & Early Commercial Strategy Lead regional opportunity and identification for new PSMA imaging concepts aligned with Telix’s long-term franchise and portfolio strategy.
Direct comprehensive market assessments to quantify unmet needs, commercial potential, and competitive advantage.
Own the development of early commercial strategy, articulating long-range positioning, market differentiation, and value creation pathways.
Define and guide Target Product Profiles (TPPs) in collaboration with GDLs and Medical Affairs to ensure development programs are grounded in customer and market needs.
Engage regional leaders to gather, analyze, and integrate early customer insights that shape development priorities and early-stage decision-making.
Business Case Ownership & PMC Influence Lead the creation of high-quality, strategic business cases for early PSMA opportunities, including TAM/SAM models, adoption scenarios, and value assessments.
Collaborate with Commercial Strategy & Operations to develop and challenge early financial models, forecasts, and scenario planning.
Shape early pricing, access, and reimbursement assumptions to ensure commercial feasibility.
Present strategic recommendations to leadership, governing bodies, and PMC pre-review forums to influence go/no-go investment decisions.
Ensure early-stage programs are well-prepared for seamless transition into late-stage development.
Cross-Functional Leadership & Early Development Integration Serve as the senior commercial lead for early-stage PSMA programs, ensuring commercial guidance is deeply integrated into clinical and regulatory strategies.
Partner with GDLs, Medical Affairs, and Clinical Development to influence protocol direction and evidence-generation priorities.
Lead alignment across regions, ensuring early-stage insights, voice-of-customer (VoC), and market requirements are consistently communicated and embedded in development planning.
Provide early strategic guidance to downstream marketing teams to facilitate long-term brand and launch planning Market Intelligence, Pipeline Monitoring & Strategic Foresight Provide competitive intelligence and foresight on emerging PSMA technologies, clinical trends, and pipeline dynamics.
Identify early opportunities and risks that could influence Telix’s future positioning, lifecycle strategy, or partnership pathways.
Develop strategic dashboards and intelligence briefs for senior leadership to support portfolio decisions.
Collaborate with Corporate Strategy and BD on partnership evaluations, external innovation scans, and potential licensing opportunities.
Strategic Program Management & Portfolio Leadership Lead cross-functional strategic initiatives and early-stage commercial workstreams, ensuring disciplined execution and timely delivery.
Manage governance routines, executive updates, and decision-making materials for early development and portfolio prioritization.
Provide commercial rigor, clear risk-benefit evaluation, and customer-driven rationale to support strategic prioritization across the pipeline.