Director, Strategic Alliances – MarTech & Data Platforms

Bold Orange•Minneapolis, MN

About The Position

Bold Orange is a customer experience company. We believe authentic human connections are the single most important driver of business and societal progress. We exist to create these connections across the customer lifecycle, from acquisition to engagement to retention. Our culture is one of curiosity, collaboration, proactivity, and always bringing the outside perspective to our customers. We are seeking a strategic and disciplined leader to oversee and grow Bold Orange’s partnerships with key technology platforms, including Salesforce, Iterable, Braze, Databricks, and Snowflake. This individual will serve as the central point of accountability for managing partner relationships, orchestrating co-sell opportunities, and shaping go-to-market strategies that translate into new business and client growth. The ideal candidate will bring demonstrated success in navigating partner ecosystems, a deep understanding of marketing automation and data management solutions, and the ability to translate partner collaboration into measurable revenue impact. This role requires both strategic relationship building and tactical execution, working closely with our executive, business development, technology, and marketing teams. Here at Bold Orange, we value diversity, equality, and bold thinking. We seek talent who share those values and who are also passionate about making every moment matter. Our mantra is to Stay Curious, Stay Bold and Stay Brave.

Requirements

Bachelor’s degree or equivalent experience.
10+ years in business development, alliances, or partnerships within a consultancy, digital agency, or systems integrator.
Proven ability to manage complex partner relationships across multiple technology platforms.
Strong knowledge of marketing automation, customer engagement, and data management technologies.
Exceptional communication and relationship-building skills, with experience presenting to executive-level audiences.
Demonstrated ability to drive measurable revenue impact from partner ecosystems.
Highly organized, proactive, and able to balance long-term strategy with near-term execution.

Nice To Haves

Existing relationships within Salesforce, Iterable, Braze, Databricks, and/or Snowflake partner organizations.
Experience shaping and executing joint go-to-market strategies with global technology partners.
Track record of leading co-sell motions that resulted in closed revenue.
Familiarity with partner certification programs, partner portal systems, and operational reporting.

Responsibilities

Partnership Development & Management Establish and strengthen relationships with partner managers, sales executives, and alliance leads within Salesforce, Iterable, Braze, Databricks, and Snowflake.
Act as Bold Orange’s ambassador in partner ecosystems, representing our value proposition, client success, and market differentiation.
Define and execute joint business plans with each partner, including revenue goals, pipeline targets, and co-marketing initiatives.
Track and report partnership performance, including opportunity generation, certifications, partner rankings, and joint customer wins.
Maintain knowledge of partner product roadmaps and emerging opportunities, ensuring Bold Orange’s offerings remain aligned and differentiated.
Revenue Generation & Co-Selling Drive new client acquisition by collaborating with partner sales teams to identify and pursue co-sell opportunities.
Develop a systematic approach to pipeline development, including joint account mapping, partner introductions, and executive-level engagement.
Influence opportunities at every stage, from discovery through proposal, while ensuring partner alignment and mutual value.
Meet or exceed annual revenue and pipeline contribution goals attributable to partner relationships.
Go-to-Market & Enablement Partner with internal marketing teams to develop co-branded content, case studies, solution briefs, and event strategies.
Ensure Bold Orange is consistently positioned as a leading services partner for marketing automation and data platforms.
Provide subject-matter input to business development and client teams on partner capabilities and best practices.
Champion internal enablement on partner solutions, including updates on certifications, training, and new feature adoption.