Director, Sponsorship Consulting

dentsu•Cincinnati, OH

3d•$78,000 - $126,500•Hybrid

About The Position

MKTG S+E is a global agency that harnesses the power of sports and entertainment for brands. For over 20 years, we've ignited fandom and innovated activation in the world of sports and entertainment to make something worth noticing, engaging, liking, sharing and remembering. We leverage deep INSIGHTS and our network of seasoned & creative team members to create IMPACT between properties, fans & brands. MKTG S+E is a part of the broader dentsu Sports International network. MKTG S+E is looking for a Director, Sponsorship Consulting with expertise in women’s sports and the NFL to work with our roster of Fortune 500 clients. This hybrid role reports into the VP, Sponsorship Consulting and offers an exciting opportunity to shape partnership strategy, activation, and rightsholder management across major properties. You will lead a team of experienced marketers and serve as a strategic and creative partner to 2–3 clients, developing, executing, and measuring high‑impact programs. This role plays a key part in building integrated strategies, managing relationships with key rightsholders and media partners, and driving innovative marketing solutions for some of the biggest sponsors in women’s sports and the NFL.

Requirements

6+ years of sponsorship consulting experience
3+ years of women’s sports and/or NFL experience working on high-profile sponsorship programs involving properties, clubs, and athlete partnerships.
Experience managing sponsorship programs with other major sports & entertainment properties across multiple industry categories (CPG, Logistics, Financial Services, Auto)
Knowledge of and experience with the full marketing / activation mix – social media, content marketing, influencers, experiential, media and marketing promotions
Create and present high-level sponsorship concepts to senior client leaders
Comfort managing and delegating daily tasks to junior teammates while ensuring quality and timeliness of all deliverables
Experienced working in Word, Excel and PowerPoint
BA/BS in Marketing related field

Responsibilities

Develop integrated strategic solutions that address client challenges
Provide ongoing and proactive strategic counsel to help clients identify and maximize opportunities within the sports and entertainment landscape
Lead and inspire a team of professionals to deliver best‑in‑class work while supporting the growth and development of junior team members
Maintain regular communication and collaboration with clients, rightsholders, and agency partners to ensure alignment and delivery of high‑impact solutions
Collaborate with leagues, teams, sanctioning bodies, and rightsholders to build strong partnership strategies, activation plans, and measurement frameworks
Write and develop client‑ready materials, including POV documents, strategic recommendations, and presentations
Oversee activation programming, including annual and event‑level budgets, ensuring efficient cost management and adherence to client and internal guidelines
Lead the annual activation planning process for 2–3 clients while partnering with senior leadership to shape holistic partnership strategies
Negotiate with local and national rightsholders on behalf of clients to secure mutually beneficial agreements that elevate partnership performance
Contribute to agency new business efforts through brainstorming, presentation development, and pitch participation
Travel up to 25 percent of the time as needed for client meetings, events, and activations