Director, Social Media & Video (Cosmopolitan & Seventeen)
About The Position
Are you passionate about shaping the future of digital storytelling for iconic brands? Cosmopolitan and Seventeen are seeking a visionary Director, Social Media & Video to lead the charge in expanding our social presence and innovating our video content strategy. This is a rare opportunity to drive engagement and brand growth across platforms with bold ideas and a deep understanding of audience behavior. About Hearst Magazines (Why Us?) Hearst Magazines’ portfolio of more than 30 iconic brands in the U.S.—including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper’s BAZAAR, and Popular Mechanics — inspires, entertains, and builds new and bold experiences for an engaged and growing audience across digital, video, social and print, reaching nearly 130 million readers and site visitors each month. With sophisticated content creation, cutting-edge technology, and industry-leading data capabilities, we make media and products that move people across all platforms. We are a global media company that publishes nearly 200 magazine editions and 175 websites around the world—and together, we are shaping what’s next.
Requirements
- Proven experience leading social media and video teams, ideally within a digital media environment.
- Deep knowledge of platform best practices and emerging trends across YouTube, TikTok, Instagram, and more.
- Strong analytical skills with the ability to interpret data to refine content and strategy.
- Exceptional communication, leadership, and cross-functional collaboration skills.
- A creative, audience-first mindset with the ability to translate editorial stories into compelling visual and social content.
- Demonstrated success driving brand growth and engagement through social and video.
Responsibilities
- Lead and innovate the social media and video content strategy for Cosmopolitan and Seventeen.
- Oversee and mentor the social and video teams, setting goals and monitoring performance to meet KPIs.
- Stay ahead of digital and social trends to ensure our platforms remain fresh, relevant, and engaging.
- Create and execute strategic audience development plans across all social media platforms.
- Launch and evaluate video series on platforms including YouTube and social, using performance insights to inform decisions.
- Collaborate with editorial and creative teams to align content with brand voice, tone, and initiatives.
- Drive a consistent, cross-platform strategy with clear direction and measurable goals.
- Partner with the Sr. Director of Editorial Operations to streamline workflows and optimize production resources.
- Establish a cohesive visual and tonal identity across all social and video content in collaboration with the Editor-in-Chief and Creative Director.
Benefits
- Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.
- Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.
- Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
- Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
- Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.
- Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
Number of Employees
51-100 employees
