Social Media Video Specialist

FC SERVICES LLCPembroke Pines, FL
1dOnsite

About The Position

This position will be responsible for working closely with the entire Communications staff on all pr/marketing campaigns and efforts to ensure efficient, accurate and effective communication to residents and businesses via social media and YouTube. At times, events, meetings or workshops may warrant attendance to gather photos and/or videos on weekends or in the evening and possible EOC staffing at City Center during a weather event. The candidate must have experience with social and visual media. Essential duties include: - Generate, edit, publish, and share engaging content daily (i.e. original text, photos, reels, shorts, videos, news), manage and create social media marketing campaigns in collaboration with staff, oversee social media accounts’ design, and develop relevant content topics to reach the city's residents and businesses. - Work with City staff in various departments creating effective social media posts/campaigns; collaborate with staff and create and upload videos on YouTube; Live stream meetings and special events when needed; Analyze the City’s social media strategy, identify strategic weaknesses, and make frequent recommendations for improvements; and set key performance indicators for social media campaigns such as targets for certain number of shares or likes to increase exposure to residents/businesses.

Requirements

  • College/University degree in Communications or related field (preferred)
  • A minimum of 5 years proven work experience in social media and producing YouTube videos with hands-on experience in content creation, editing and management
  • Strong knowledge of and skills for current and emerging social media and audio/video technologies, live streaming, multimedia communications and engagement monitoring/analysis – ability to track key metrics using analytics tools and create reports to refine future efforts
  • Effective interpersonal, oral and written communication skills.
  • Significant independent judgment and self-motivation with attention to detail.
  • Strong multi-tasking capabilities under pressure
  • Effective time-management skills

Responsibilities

  • Generate, edit, publish, and share engaging content daily (i.e. original text, photos, reels, shorts, videos, news)
  • Manage and create social media marketing campaigns in collaboration with staff
  • Oversee social media accounts’ design
  • Develop relevant content topics to reach the city's residents and businesses
  • Work with City staff in various departments creating effective social media posts/campaigns
  • Collaborate with staff and create and upload videos on YouTube
  • Live stream meetings and special events when needed
  • Analyze the City’s social media strategy, identify strategic weaknesses, and make frequent recommendations for improvements
  • Set key performance indicators for social media campaigns such as targets for certain number of shares or likes to increase exposure to residents/businesses

Benefits

  • One of the many advantages of working with the Vesta Property Services family of companies are the great benefits that we offer to you and your eligible dependents.
  • We offer benefits that foster the health and well-being of you and your family such as medical, dental and vision coverage along with programs to enhance your financial security such as disability, life insurance and a 401 (k) retirement plan just to name a few.
  • Benefits are offered to full-time employees (30+ hours per week).
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