Director, Social Media Analytics & Operational Governance

Morgan Stanley•New York, NY

8d•$104,000 - $151,500

About The Position

We do it in a way that's differentiated - and we've done that for 90 years. Our values - putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back - aren't just beliefs, they guide the decisions we make every day to do what's best for our clients, communities and more than 80,000 employees in 1,200 offices across 42 countries. Our teams are relentless collaborators and creative thinkers, fueled by their diverse backgrounds and experiences. We are proud to support our employees and their families at every point along their work-life journey, offering some of the most attractive and comprehensive employee benefits and perks in the industry. There's also ample opportunity to move about the business for those who show passion and grit in their work. To learn more about our offices across the globe, please copy and paste https://www.morganstanley.com/about-us/global-offices into your browser. Expected base pay rates for the role will be between $104,000 and $151,500 per year at the commencement of employment. Consequently, our recruiting efforts reflect our desire to attract and retain the best and brightest from all talent pools. We want to be the first choice for prospective employees. It is the policy of the Firm to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, creed, age, sex, sex stereotype, gender, gender identity or expression, transgender, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy, veteran or military service status, genetic information, or any other characteristic protected by law.

Requirements

Bachelor's Degree with over 6 years of experience in social media listening, community management, analytics, strategy, and competitive research.
Proficient in using metrics and analytics to measure, report, and optimize social media performance, with strong Excel skills.
In-depth knowledge of social media monitoring and management tools (e.g., Sprinklr, Khoros, Brandwatch, Tableau, Adobe Analytics) and expertise in building dashboards, queries, and using Boolean logic for social listening.
Familiar with governance frameworks and regulatory requirements affecting social media operations.
Proven expertise in social media management, particularly on LinkedIn and YouTube.
Strong organizational skills with the ability to multitask and prioritize high-volume, high-priority initiatives with a commitment to accuracy.
Excellent communication and collaboration abilities.

Responsibilities

Analyze and interpret data from social media platforms to monitor key performance indicators (KPIs) such as interactions, views, click-through rates, and follower growth.
Produce clear, visually engaging reports for stakeholders, including senior leadership, marketing teams, and cross-functional partners.
Develop and manage information architecture, including custom fields, tagging, user permissions and themes.
Promote collaboration within the marketing team and across departments to enhance the impact of social media initiatives.
Stay informed on social media trends and best practices.
Identify, assess, and manage social media and operational risks, including data privacy and remediation plans.
Ensure compliance with social media policies, regulations, and internal standards.
Oversee content signoff and approval processes and maintain and update process documents.
Collaborate across teams to ensure governance compliance and operational efficiency.
Promote a culture of accountability, transparency, and ethical decision-making.