Director, Social Engagement (Influencer)

WPP PLC•Chesterbrook, PA

43d•$90,000 - $180,000

About The Position

Are you a visionary social strategist with a passion for driving impactful change in the health sector? Our innovative content and social enterprise is seeking a dynamic and experienced Director, Social Engagement to lead groundbreaking influencer strategies for our high-tier pharmaceutical and health clients. In this pivotal role, you will be instrumental in crafting sophisticated influencer strategies and developing enterprise-level social solutions. Working closely with the VP, Social Engagement, you'll design and execute thoughtful influencer programs, always with an innovative, data-driven, and results-oriented mindset at the core. You will serve as a primary client contact, fostering strategic partnerships across our agency network and shaping the future of health communications.

Requirements

Experience: Minimum of 7-10 years of progressive social strategy experience, specifically managing high-tier clients in an agency or in-house SME team setting.
Influencer Industry Expertise: Proven track record of planning and launching Pharma or Health influencer programs
Agency Leadership: Proven experience in agency management, ideally with Fortune 500, large-scale pharmaceutical, or health clients. Agency experience is strongly preferred.
Team Management: Demonstrated leadership and team management skills, with a strong ability to build, develop, and inspire high-performing teams.
Strategic & Innovative Mindset: A strong strategy and innovation background, consistently challenging the status quo, never accepting the baseline, and always dreaming bigger.

Responsibilities

Influencer Strategy: Serve as the lead client contact for brand influencer programs, building strong relationships and positioning our clients as advocates for social innovation.
Strategic Vision: Develop and implement influencer strategies and enterprise social solutions for high-tier clients, ensuring alignment with business objectives.
Integrated Solutions: Collaborate seamlessly with paid social and social intelligence teams to orchestrate truly integrated and impactful social offerings.
Relationship Building: Grow and nurture relationships with client social teams, facilitating their integration and continuous growth within our programs.
Agency Network Management: Act as the key point person for agency network health partners within respective disciplines, ensuring smooth collaboration.
Cross-Functional Collaboration: Interface regularly with diverse cross-functional teams to deliver best-in-class thinking and action for our clients.
Innovation & Tools: Stay ahead of market shifts and emerging toolsets, ensuring the CMI Media Group social team utilizes cutting-edge, best-in-class solutions.
Team Mentorship: Mentor and inspire junior employees across the agency, fostering a culture of productivity, job satisfaction, and professional growth.
Client Advocacy: Generate enthusiasm and commitment for our clients' businesses among internal team members, ensuring their success is a shared priority.