Director, Sales Enablement

Vertafore•Denver, CO

8d•$130,000 - $165,000•Remote

About The Position

Vertafore is a leading technology company whose innovative software solution are advancing the insurance industry. Our suite of products provides solutions to our customers that help them better manage their business, boost their productivity and efficiencies, and lower costs while strengthening relationships. Our mission is to move InsurTech forward by putting people at the heart of the industry. We are leading the way with product innovation, technology partnerships, and focusing on customer success. Our fast-paced and collaborative environment inspires us to create, think, and challenge each other in ways that make our solutions and our teams better. We are headquartered in Denver, Colorado, with offices across the U.S., Canada, and India. JOB DESCRIPTION The Director of Sales Enablement is responsible for building and scaling enablement programs that measurably improve seller productivity, pipeline conversion, and revenue growth. This leader owns the strategy, development, and execution of repeatable enablement programs across onboarding, product launches, messaging, sales methodology, and ongoing performance improvement. This role requires a seasoned business leader with proven people management experience and exceptional communication, facilitation, and influence skills. The Director of Sales Enablement brings deep expertise in sales enablement strategy and execution and is adept at aligning stakeholders, mediating priorities, and driving clarity across complex initiatives. Serving as a strategic connector between Sales, Marketing, Product, and Revenue Operations, this role ensures go-to-market strategy, product value, and buyer insights are translated into clear, actionable, and consistently adopted sales motions that scale across the organization.

Requirements

Proven ability to build scalable enablement programs that drive measurable business outcomes.
Strong cross-functional leadership skills with demonstrated success partnering with Marketing, Product, Sales, and Operations.
Deep understanding of B2B sales processes, buyer journeys, and value-based selling methodologies.
Exceptional communication and storytelling skills, with the ability to translate complex ideas into clear sales guidance.
Strategic thinker with strong execution discipline and project management capability.
Data-driven mindset with experience defining and using metrics to guide decisions.
Ability to influence without authority and navigate complex organizational dynamics.
Bachelor's degree in Marketing, Business, or a related field; Master's degree preferred.
7+ years of proven experience in a senior sales enablement role with a focus on strategy and execution.
3+ years of people management experience, including building and scaling teams.
Demonstrated experience partnering with Product and Marketing organizations on GTM execution.
Strong grasp of enterprise B2B selling dynamics, sales methodologies, and enablement best practices.
Experience leveraging CRM and enablement platforms (e.g., Salesforce, content management, learning tools).

Responsibilities

Design scalable, repeatable enablement programs across onboarding, product launches, messaging, sales plays, and skill development.
Establish clear enablement operating rhythms, governance, and prioritization frameworks to ensure focus and consistency.
Drive adoption of core sales methodology and value-based selling practices to improve win rates, deal quality, and forecast accuracy.
Partner closely with Marketing to align positioning, messaging, personas, competitive intelligence, and campaign priorities into sales-ready assets.
Collaborate with Product and Product Marketing to operationalize product strategy, launches, and roadmap updates into enablement plans that sellers can execute confidently.
Serve as a trusted advisor to Sales, Marketing, Product, and Revenue Operations leaders, translating strategy into execution.
Lead cross-functional working sessions to ensure enablement programs reflect buyer needs, product differentiation, and market realities.
Oversee the development and lifecycle management of enablement assets including playbooks, talk tracks, battle cards, presentations, training modules, and certifications.
Ensure all enablement content is packaged, centralized, and easy to consume, driving consistent usage across sales teams.
Own the enablement technology ecosystem and content distribution processes to support scale and efficiency.
Champion modern learning approaches, including multimedia, role-based learning paths, and continuous reinforcement.
Partner with Sales Leadership and Revenue Operations to identify performance gaps and prioritize enablement interventions.
Define, track, and analyze enablement KPIs to measure impact on ramp time, productivity, pipeline growth, and revenue outcomes.
Lead, coach, and develop a team of enablement professionals, fostering a culture of accountability, collaboration, and continuous improvement.
Other duties as assigned