Director, Pro Marketing - Comfort & Water

Resideo Technologies, Inc. • Scottsdale, AZ

66d

About The Position

Resideo is looking for an experienced, strategic, and results-oriented Director, Pro Marketing - Comfort and Water to lead our HVAC/Plumbing Pro and marketing initiatives. In this role, you will develop and execute marketing strategies that drive awareness, demand generation, and revenue growth through our HVAC/Plumbing Pros, resellers, and distributors. You will collaborate closely with sales, product, and HVAC Pro teams to ensure alignment and success across go-to-market initiatives.

Requirements

• 10+ years of experience in marketing, product management, and/or related disciplines.
• 3+ years in channel or HVAC/Plumbing Pro marketing leadership roles.
• Proven success in building and scaling marketing programs in a B2B environment (technology, SaaS, or manufacturing and/or related disciplines).
• Deep understanding of ecosystems, including resellers, distributors, and alliances.
• Experience with CRM and marketing automation platforms (e.g., Salesforce, HubSpot, Marketo).

Nice To Haves

• Strong project management, communication, and relationship-building skills.
• Data-driven mindset with strong analytical and reporting capabilities.
• Experience managing MDF budgets and co-branded campaigns.
• Familiarity with HVAC/Plumbing Pro portals, PRM (HVAC/Plumbing Pro Relationship Management) tools.
• Global or multi-regional marketing experience.
• Ability to thrive in an agile, matrixed environment.

Responsibilities

• Develop and lead the overall marketing strategy aligned with business goals.
• Build and execute go-to-market campaigns and programs with/through HVAC Pros to drive pipeline and revenue.
• Own the planning and execution of co-marketing programs.
• Collaborate with sales and HVAC Pro management teams to identify growth opportunities.
• Design enablement programs, toolkits, and collateral that empower HVAC Pros to market and sell effectively.
• Drive HVAC Pros communications, including newsletters, webinars, and portal content.
• Launch integrated marketing campaigns (events, digital, email, content) tailored to HVAC/Plumbing Pro segments.
• Track and report on HVAC/Plumbing Pros performance and campaign ROI.
• Work closely with product marketing, sales, and operations to ensure consistent messaging and positioning across all channels.
• Serve as the voice of the HVAC/Plumbing Pros within the marketing organization.
• Analyze HVAC/Plumbing Pro campaign performance and optimize strategies to improve KPIs.
• Create dashboards and reports to track marketing effectiveness and contribution to revenue.

Benefits

• Become part of the powerful marketing engine fueling groundbreaking product launches (NPI) that aim to revolutionize comfort and water technologies.
• An exciting opportunity to serve as a strategic cross-functional partner, collaborating closely with sales, product management, procurement, and customer service to drive alignment and business success.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Industry: Merchant Wholesalers, Durable Goods
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees