Director, Portfolio and Project Management Marketing Strategy| Retail Bank

Capital One • Wilmington, DE

48d

About The Position

The Retail Bank Marketing team is looking for someone with deep marketing expertise who is interested in applying that experience into building and developing a high-performing marketing organization. This person should be highly organized, emotionally intelligent and skilled in facilitating collaboration across leaders, as they will work directly with the Bank Marketing leadership team to drive strategic planning efforts, keep a pulse on healthy morale and engagement, and ensure key business priorities are successfully executed. The ideal candidate can connect the dots between good process and great results, effectively influence others to achieve organizational goals, and facilitate a vocal leadership team toward purposeful outcomes. Supporting a marketing organization through growth and transformation Capital One's Retail Bank has grown by leaps and bounds in the last couple of years. The Bank has risen up the league tables in deposits and checking relationships, capitalizing on industry-leading products and a unique challenger brand with superior digital capabilities and distinctive cafes and branches. The Retail Bank Marketing team has been on a two-year journey of transformation into a digital-first, intelligent marketing function to unleash the business's growth potential. Our team is made up of business and data analysts, marketing strategists, MarTech product and platform managers, data scientists, creatives, project managers and process managers-all working together to create the marketing experiences that will drive more and more customers to bank with Capital One.

Requirements

• Thrives in a dynamic, fast-paced environment and seamlessly manages multiple priorities through change
• Thinks of all stakeholders/partners as their customer when creating value
• Seeks to understand the bigger picture and executes flawlessly and with close attention to detail
• Can figure out how to leverage pretty much any collaboration software or tool to create transparency and alignment (including Workfront, Jira, Confluence and Google Suite)
• Takes pride in being able to plan and facilitate any meeting or discussion to achieve its stated objectives
• Can communicate equally effectively and strategically whether verbally, in writing or through slide decks
• Has led cross-functional teams to accomplish shared goals whether through direct management or indirect authority
• Bachelor's Degree or military experience
• At least 10 years of experience in digital performance marketing
• At least 7 years of people management experience

Nice To Haves

• Masters degree in Marketing or Master of Business Administration (MBA)
• Scrum Alliance Certified Scrum Master (CSM) or Project Management Professional Certification (PMP)

Responsibilities

• Lead cross-team delivery
• Lead annual and quarterly marketing Strategic Planning processes
• Ensure annual marketing plan is compiled across lanes: integrating the marketing outlook forecast, budget, goals/objectives and initiatives across Marketing and aligning with tech
• Ensure clear prioritization alignment of work, experimentation and outcome metrics to OKRs and working with leadership and the expansive Marketing
• Facilitate the clear prioritization of work across teams
• Lead the delivery of the most significant and high priority outcomes in Marketing while leading a team of project managers aligned against top strategic initiatives
• Keep the organization focused on key priorities through effective business metrics reviews, agile methodologies, and effective use of tools to create transparency
• Maintain high standard for clear business metric reporting
• Collaborate closely with sub-organization Program Delivery Leads across the organization to align processes and tools
• Manage key horizontal process initiatives, including process improvements across our key partner groups
• Engage with key partners across the organization to 'connect the dots' and ensure collaboration across leaders & teams
• Lead the codification of marketing best practices, testing, and marketer skill development to ensure consistent standards of quality.
• Evolves how we work on campaigns and go to market plans within Marketing using best in class tools.
• Orchestrates end-to-end delivery of strategic change initiatives, guiding project roadmaps, managing risks and dependencies, and ensuring alignment with organizational goals.
• Facilitates communication and collaboration among stakeholders, including senior leaders, to ensure buy-in and support for change initiatives.

Benefits

• Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website.
• This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Industry: Credit Intermediation and Related Activities
• Number of Employees: 5,001-10,000 employees