Director of Training Products

Gymreapers•Nampa, ID

30d•Onsite

About The Position

Gymreapers is building a world-class digital training ecosystem — subscription workouts, training apps, specialized 8–12 week programs, and premium ebooks that mirror the quality of our gear and community. We are looking for a Director of Training Products to build and lead Gymreapers programming from the ground up. This is a hybrid role combining: Product leadership Training methodology Content strategy Team building Digital subscription + eCommerce knowledge You will own the vision, creation, launch, and scaling of all Gymreapers training products. This includes daily programming, long-form training cycles, ebooks, coaching integrations, and digital platform development. About Gymreapers: At Gymreapers, we make gear with a purpose and focus on material integrity. You get high-quality lifting gear that’s made to outlast cheap look-a-likes. We’re reengineering people’s workouts and improving the support needed to lift better, longer, and stronger. Improve performance, relieve pain, and add stability to your workout program with premium lifting belts, knee sleeves, wrist wraps, and more. With our mantra, "NOTHING IS GIVEN," we embody a relentless pursuit of excellence, innovation, and community-building.

Requirements

5+ years building training programs at scale: strength, conditioning, bodybuilding, hybrid, or S&C.
3+ years leading digital training products, online coaching, or content platforms.
Deep understanding of periodization, program design, biomechanics, and scalability.
Demonstrated ability to manage a multidisciplinary team (coaches, editors, designers, videographers).
Proven ability to ship digital products (courses, apps, programs, paid communities).
Strong operational instincts and project management skills.
Familiarity with Shopify, Klaviyo, and/or mobile training apps (Trainerize, TrainHeroic, TrueCoach, BTWB, etc.).
Excellent writing and communication skills.

Nice To Haves

Experience building a subscription training product or fitness app.
On-camera coaching or ability to host educational content.
Strong network in strength, bodybuilding, HYROX/DEKA, CrossFit, or combat sports.
Certification(s): CSCS, USAW, NASM-PES, OPEX, or similar.

Responsibilities

Vision & Strategy
Product Development
Content Leadership
Platform & Technology
Marketing & Growth
Team Building & Leadership
Analytics & Optimization

Benefits

Competitive Pay
Company paid holidays
Paid Time Off (PTO)
Gymreapers on-site gym!
Newly renovated HQ!
401(k) with up to a 4% employer match
Life Flight Program, Voluntary
Employee Assistance Program
50% Employee Discount
100% Employer Paid: Medical, Dental and Vision
100% Employer Paid Short-term and Long-term disability - Life Insurance for both employee and spouse/dependents
Health Savings Account (HSA) employee option