Director of Student Enrollment (46152)

SETON CATHOLIC SCHOOLS INC • St. Francis, WI

4d

About The Position

Seton Catholic Schools is a network of K-8 parish schools in Milwaukee. There are currently 15 schools serving 3,600 students in the Seton Family of Catholic Schools with plans to expand to over 20 schools serving 8,000 students, making Seton one of the largest Catholic elementary school networks in the country. Seton is strengthening academics, faith formation and life-long outcomes for all our students and is a unique model leading the transformation of Catholic education in Milwaukee and across the nation.
Role Summary
The Director of Student Enrollment leads and manages all student enrollment efforts across all 15 Seton Catholic Schools. This role strengthens school community engagement, supports school leaders in enrollment strategy implementation, and ensures a welcoming and mission-aligned experience for prospective and current families. The Director of Student Enrollment partners closely with school-level office teams, Principals, Regional Directors, and the Director of Operations to drive enrollment growth, enhance family engagement throughout the enrollment process, and sustain strong retention across all schools.
The Director of Student Enrollment also supports marketing efforts related to enrollment by developing family-focused communication, managing digital and print materials, coordinating school-based outreach, and representing Seton Catholic Schools at community-based recruitment events. This position plays a key role in ensuring that each Seton school continues to grow in alignment with the mission to transform Catholic education in Milwaukee.

Requirements

• Bachelor’s Degree in communications or marketing or equivalent years of experience.

Nice To Haves

• Previous K-12 enrollment experience preferred
• Understanding of Wisconsin School Choice programs preferred

Responsibilities

• Promote high-quality and consistent recruitment practices across all Seton schools
• Support each school in meeting annual enrollment growth targets through recruitment events, outreach and relationship-building with families, and ongoing monitoring of inquiry patterns
• Maintain systems that track prospective students from initial inquiry through completed enrollment
• Work with school leaders to conduct regular outreach to prospective families including follow-up calls, tours, and communication that supports family decision-making
• Provide coaching and support to school leadership teams on effective recruitment practices and high-quality customer service
• Establish and maintain strong relationships with local childcare centers, parish communities, and neighborhood organizations to promote Seton Catholic Schools
• Monitor student retention trends and collaborate with school leaders to ensure retention of at least 90 percent of current students
• Support schools in creating a welcoming and responsive family experience rooted in Seton culture and shared values
• Coordinate with the Family Engagement Coordinator to connect families to needed resources, events, or community partnerships
• Design retention campaigns at key transition points including early childhood to K5, middle grades, and year-to-year re-registration
• Develop and maintain enrollment marketing materials including brochures, flyers, push notifications, banners, yard signs, and social media content and ad buys
• Support the Seton communications team, ensuring updates to school pages related to enrollment, programs, and upcoming events
• Create consistent messaging and communication templates that support schools in responding to inquiries, conducting tours, and promoting events
• Capture and organize photos, testimonials, and stories that elevate the mission and strengths of Seton Catholic Schools
• Assist in the planning and promotion of network-wide recruitment events and community festivals
• Monitor enrollment dashboards and collaborate with the Director of Operations and compliance team to ensure accuracy of student information
• Prepare weekly and monthly enrollment reports for the Chief Education Officer and Seton Leadership Team
• Support school leaders and the Seton compliance team with correct completion of Choice applications, registration steps, and network enrollment procedures
• Sets Key Performance Indicators and implements high level analytics that are used to measure and recalibrate for continuous improvement
• Ensure compliance with network, Choice, and school-level enrollment guidelines
• Work closely with school office teams to strengthen family engagement practices and front-office systems
• Collaborate with Regional Directors, Principals, and the Director of Academic and Educator Development to understand enrollment trends and school community needs
• Attend and lead trainings, school leader meetings, and network-wide planning sessions as directed by the Chief Education Officer
• Model Seton Catholic Schools’ Shared Values in all communication, outreach, and family-facing work
• Collaborate with Communications Team to adhere to Seton Catholic Schools brand guidelines to ensure fidelity in representation of organization across all platforms

Benefits

• Competitive pay.
• Health, dental and vision coverage.
• Archdiocese of Milwaukee pension program.
• 403(b) retirement plans.
• A collaborative, regional network of educators aligned to mission, vision, and educational outcomes.
• A commitment to hiring a diverse team, reflective of our school communities.

What This Job Offers

• Job Type: Full-time
• Career Level: Director