Director of Strategy, Product to Market Transformation

The Gap•Folsom, CA

10d

About The Position

About the Role Gap Inc. is accelerating its Product-to-Market Transformation through IndigoX, our enterprise transformation program designed to modernize our product engine, strengthen end-to-end capabilities, and embed operational rigor across brands and functions. IndigoX enables the company to build culturally relevant product, drive The Director of Strategy, IndigoX will serve as a strategic thought partner to the SVP, Head of P2M Transformation, with primary responsibility for strategic storytelling, executive communications, and enterprise engagement. This role ensures IndigoX has a clear, compelling narrative that aligns leadership, mobilizes cross-functional partners, and elevates understanding and adoption across the organization. This individual operates at the intersection of strategy, program leadership, and communications — translating complex transformation workstreams into crisp, executive-ready messaging that drives clarity, confidence, and action. What You'll Do Strategic Narrative & Executive Storytelling Develop and evolve the IndigoX strategic narrative, clearly articulating transformation vision, priorities, milestones, and value realization. Build executive-level presentations and Board-ready materials that translate complex program details into compelling, actionable insights. Synthesize progress across workstreams (DPC, Speed to Market, Merch Planning & Inventory Optimization) into cohesive enterprise updates Shape the communication strategy for major transformation milestones to ensure clarity and buy-in at all levels. Enterprise Engagement & Community Activation Design and execute engagement strategies that increase awareness, understanding, and participation in IndigoX initiatives. Elevate program visibility through town halls, leadership forums, roadshows, digital content, and internal platforms. Partner with change management teams to embed messaging that reinforces new behaviors, capabilities, and ways of working. Act as a connector across brands and functions to ensure consistent messaging and alignment. Strategic Partnership with SVP/IndigoX and VPs/Pillar leads Serve as a trusted advisor and thought partner, helping structure leadership agendas, key decisions, and executive discussions. Frame tradeoffs, risks, and interdependencies across workstreams to support senior-level decision-making. Develop clear articulation of value realization, KPIs, and financial impact across transformation initiatives. Program Insight & Rigor Maintain a strong understanding of transformation roadmaps, governance, and milestones to ensure messaging reflects current realities. Identify emerging risks, misalignments, or narrative gaps and proactively address them through structured communication. Translate data, analytics, and operational updates into simple, insight-driven stories for executive audiences. Ensure consistency between strategic intent, roadmap execution, and enterprise communication.

Requirements

10–15+ years of experience in strategy, transformation, management consulting, or senior-level PMO roles within retail, consumer products, or complex enterprise environments
Deep familiarity with Product-to-Market processes (product creation, merchandising, inventory, sourcing, production, or supply chain)
Exceptional strategic storyteller with demonstrated experience building executive-level presentations and influencing senior leaders.
Ability to distill complex, cross-functional transformation efforts into clear, compelling narratives.
Proven ability to operate at multiple altitudes — comfortable diving into detail while maintaining a big-picture strategic lens.
Strong relationship builder with experience influencing cross-functional and senior executive stakeholders.
Comfortable with ambiguity and dynamic environments; able to prioritize and adapt quickly.
Advanced proficiency in PowerPoint; strong executive communication presence.

Responsibilities

Develop and evolve the IndigoX strategic narrative, clearly articulating transformation vision, priorities, milestones, and value realization.
Build executive-level presentations and Board-ready materials that translate complex program details into compelling, actionable insights.
Synthesize progress across workstreams (DPC, Speed to Market, Merch Planning & Inventory Optimization) into cohesive enterprise updates
Shape the communication strategy for major transformation milestones to ensure clarity and buy-in at all levels.
Design and execute engagement strategies that increase awareness, understanding, and participation in IndigoX initiatives.
Elevate program visibility through town halls, leadership forums, roadshows, digital content, and internal platforms.
Partner with change management teams to embed messaging that reinforces new behaviors, capabilities, and ways of working.
Act as a connector across brands and functions to ensure consistent messaging and alignment.
Serve as a trusted advisor and thought partner, helping structure leadership agendas, key decisions, and executive discussions.
Frame tradeoffs, risks, and interdependencies across workstreams to support senior-level decision-making.
Develop clear articulation of value realization, KPIs, and financial impact across transformation initiatives.
Maintain a strong understanding of transformation roadmaps, governance, and milestones to ensure messaging reflects current realities.
Identify emerging risks, misalignments, or narrative gaps and proactively address them through structured communication.
Translate data, analytics, and operational updates into simple, insight-driven stories for executive audiences.
Ensure consistency between strategic intent, roadmap execution, and enterprise communication.