Director of Strategic Communications and Marketing

Polytechnic School•Pasadena, CA

15h•$140,000 - $170,000•Onsite

About The Position

Polytechnic School seeks a Director of Strategic Communications and Marketing to develop and execute a comprehensive communications strategy that reflects Poly’s mission, vision, values, and voice to ensure all internal and external communications are aligned, coordinated, and of the highest quality. The communications professional will immerse themselves in the life of the school to showcase and elevate Poly’s messaging and distinctive positioning within a competitive independent school landscape. As a member of the school-wide leadership team, the Director of Strategic Communications and Marketing serves as a strategic advisor to the Head of School and key school leaders, helping the institution communicate clearly and consistently with all Poly stakeholders and the broader Pasadena community. This position reports directly to the Head of School and collaborates closely with the Senior Leadership team.

Requirements

Significant experience in strategic communications, marketing, journalism, public relations, or a related field.
Demonstrated success leading communications strategy within a complex organization, preferably in education, nonprofit, or mission-driven settings.
Exceptional writing, editing, and storytelling skills.
Strong leadership and team-management experience.
Experience overseeing digital platforms, websites, and social media strategy.
Ability to manage multiple priorities, work collaboratively across departments, and exercise sound judgment on sensitive issues.
Strategic thinking and execution
Strong management skills
Clear, compelling written and visual communication
Collaborative leadership and relationship-building
Brand stewardship and consistency
Data-informed decision-making
Close attention to detail and quality
Work in an environment dealing with a wide variety of challenges and deadlines, as well as a diverse array of contacts
Work at a desk and computer for extended periods of time
Ability to lift up to 30 lbs.
Work primarily in a traditional climate-controlled office
Work intermittently in outside weather conditions, including extreme heat and cold.

Responsibilities

Serve as the school’s central steward of messaging, brand voice, and storytelling.
Develop and oversee annual and quarterly communications and marketing plans aligned with institutional priorities and the Head of School’s strategic vision.
Strategic Messaging: Collaborate with the Head of School to develop high-level messaging and presentations for key events, such as Town Halls and the State of the School.
Demonstrated success fostering diversity, inclusion, and social justice to promote a healthy learning and work environment.
Establish and maintain an integrated content calendar encompassing academic milestones, major events, and community communications.
Lead, evaluate, and manage a professional, in-house communications team.
Set priorities, manage workflows, ensure quality control, and uphold brand consistency across all platforms and materials.
Evaluate the current four-person communications team structure, roles, and responsibilities; Provide feedback on future realignment of the team to the Head of School based on community priorities and work expectations.
Oversee bi-monthly communications from Division Heads and other school leaders; Assist with drafting and editing, as needed.
Produce clear, engaging messaging for parents, students, faculty, staff, alums, and external audiences.
In collaboration with the school’s Leadership team, develop talking points, Q&A/FAQs documents, and coordinated messaging for sensitive or schoolwide issues.
Develop and implement schoolwide crisis communications when needed.
Execute communications necessary to the Poly neighborhood group.
Serve as a strategic partner to internal “clients,” including Division Directors, Admissions, Advancement, Athletics, College Counseling, the Board of Trustees, PolyGlobal, and Student Community Engagement; Conduct regular planning and check-in meetings with internal stakeholders to assess progress and adjust tactics.
Meet weekly with the Head of School to review priorities, progress, and emerging communications needs.
Other duties as assigned by the Head of School.
Multi-Channel Content Strategy: Direct all school publications (newsletters, brochures, PolyDays magazine), website storytelling, and social media presence to ensure brand consistency and engagement.
Digital Platform Management: Oversee the PolyParent Portal, mobile app, and institutional branding (stationery) in collaboration with internal departments and parent organizations.
Data Analysis & Emergency Prep: Track engagement metrics to refine communication strategies quarterly and lead the development of emergency preparedness resources.
Public Relations: Serve as the primary point of contact for public relations, crisis management, and external media inquiries.
Event & Program Promotion: Manage comprehensive communications for K–12 events, academic programming, and athletic achievements, including Commencement and Back-to-School season.