Director of Revenue & Service Strategy - PA/NYC Corridor

Martz Bus•Wilkes Barre, PA

11d

About The Position

Director of Revenue & Service Strategy – PA/NYC Corridor Location: Wilkes-Barre, PA (Periodic NYC motor coach travel required) Martz Bus is seeking a Director of Revenue & Service Strategy to own the commercial performance of our flagship NYC Corridor scheduled service, connecting NEPA and the Poconos to New York City. This is not a sales role. This role is responsible for ridership growth, pricing strategy, and service design for a high-volume commuter corridor. The successful candidate will use data, market research, and real-world observation to rebuild demand, optimize schedules, and implement modern pricing strategies across our most important service line. Why This Role Matters The NYC Corridor is Martz’s most historic and strategic line of business. This role establishes clear commercial ownership and modernizes how we grow ridership, design service, and price our product for today’s market. We offer an excellent benefit package including health, dental, vision, 401k, and disability. Interested candidates should apply by visiting our website www.martzbus.com/careers. An Equal Opportunity Employer M/F/Vets/Disabilities Indeed123

Requirements

5+ years in revenue strategy, pricing, analytics, service planning, or commercial strategy
Strong analytical skills (Excel required; Power BI or similar preferred)
Experience interpreting demand, pricing, or utilization data
Ability to translate data into actionable business decisions
Comfort working hands-on in data and in the field
Bachelor’s degree required; or significant relevant experience

Nice To Haves

Experience in transportation, mobility, logistics, travel, or service-based industries preferred

Responsibilities

Own the commercial performance of the NYC Corridor scheduled service
Analyze ridership trends, demand patterns, and load factors
Develop and recommend pricing and fare strategies based on demand
Evaluate schedules, frequencies, and pickup locations to align service with market needs
Conduct customer and market research to understand commuter and leisure travel behavior
Monitor and analyze competitive services (bus, van, shuttle, alternative modes)
Partner with Operations, Marketing, Finance, and Technology to implement changes
Work closely with Transcor Data Services (TDS) to analyze route and pricing data
Build forecasts, KPIs, and performance dashboards
Spend time in the field — ride the service, talk with customers, drivers, and terminal teams
Present insights, recommendations, and performance updates to the President