Director of Retail

Dandelion Chocolate • San Francisco, CA

1d • $115,000

About The Position

Heading into 2026, your success will be measured on three strategic priorities: 1) position Dandelion as the premier destination for craft chocolate (e.g. retail training, strategic merchandising, sampling program, etc), 2) streamline operations so that our in-store experiences reflect the thoughtfulness and care in our products (e.g. hospitality training, product knowledge, consistent café service, cleanliness, checklists), and 3) cultivate a performative team aligned with the organization that can continue to scale to Dandelion’s growth and with a potential bench for future leadership (e.g. achieving sales and contribution budgets, managing labor budgets, developing career opportunities, implementing ongoing education /training). Specifically, this role is responsible for operating the West Coast operations (e.g. SF and Las Vegas), but not Japan. In the future, if we open in other states or countries, we’ll work together to figure out the right structure to manage those areas. In addition, this role is not tasked with designing and building new locations or pop-ups, but will be responsible for their daily operations within their region. This full-time, salary exempt position starts at $115,000 annually.

Requirements

• People Management -- You have managed teams before and know how to coach, motivate, and strengthen Managers, Leads, and Associates as retail operators and business owners.
• Schedule and Availability -- Our stores are open 7 days per week and most holidays, so some nonstandard working hours will be required such as evenings, weekends and holidays.
• Café and/or Retail Know-how -- You have an excellent understanding of how premium retail outlets and/or cafes operate with 3+ years of experience in a management role. Whether it’s a new way to merchandise a product or a more holistic approach to training, you are always looking for ways to raise the bar.
• Tech Skills -- You have no problem learning new systems, can easily understand sales data in Square, and can create a revenue forecast spreadsheet. You’re very familiar with Google Suite and can use VLOOKUP/INDEX/MATCH in your sleep.
• Financial Acumen -- While you don’t have to have a degree in Accounting, you understand the basics and can work seamlessly with our finance team to create revenue forecasts and labor plans that adjust to the seasonal nature of our business.
• Soft Skills -- Our culture is a positive, can-do, servant-oriented culture that takes active listening to an entirely new level. You can eloquently distill and communicate complex topics broadly to the exec team, individual team members, and everyone in-between.

Responsibilities

• Lead Retail Operations -- Lead and expand upon our retail operations including hiring, building out scalable training and leveling programs, visual merchandising, inventory management, and instilling world-class hospitality standards.
• Guest Happiness -- Develop systems and training protocols designed to reinforce and improve our hospitality and retail service standards. Ensure that guests feel welcome and part of the story of craft chocolate and Dandelion’s place in the industry, constantly striving to raise the bar for guest service.
• Financial Monitoring -- Track and hit revenue goals, labor costs, and contribution targets, while maintaining positive reviews and a happy team with appropriate retention rates.
• Standardize Operations and Procedures -- Create systems and processes to ensure that each café is operating at its best, even when management is not present. Whether a guest walks into our Las Vegas café or our Ferry Building shop, your behind-the-scenes work ensures that they will receive the same level of warm hospitality and the same perfectly made hot chocolate.
• Develop Training and Leveling Programs -- Use feedback and company input to develop and roll out effective and comprehensive training programs for all new team members.
• Team Management and Health -- Retention, being available for first-line managers, fostering a sense of high EQ belonging within cafes. Have clear advancement paths and plans for retail staff.
• Merchandising Optimization -- Create playbooks and guidelines for merchandising that can be adapted for each location’s specific needs.
• Inventory Management & Forecasting -- Help build revenue targets and scenarios, labor forecasts, and capex/opex plans.
• Visit locations -- This is a hands-on role: regularly visit and check in on assigned locations in order to identify issues early, coach in real time, and foster a strong, consistent retail culture.
• Optimize existing business & day-to-day operations -- Continually improve and standardize systems to build a strong foundation for continued future expansion.
• Internal Communication -- Your weekly reports to the leadership team keep everyone updated on current trends, forecasts, and any potential bumps in the road. You meet regularly with each retail manager to stay informed about the inner workings of their teams.
• Other tasks as necessary

Benefits

• Team members receive medical, vision, and dental benefits as well as the option to enroll in our 401k program, paid vacation time, holiday pay, and paid sick time.
• In addition, our team members enjoy commuter benefits, FSA, chocolate tasting opportunities, and a range of opportunities to grow and develop within the company.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed
• Number of Employees: 51-100 employees