Director of OP Provider Relations

ODYSSEY BEHAVIORAL GROUP•Franklin, TN

14d

About The Position

The Director of OP Provider Relationship, Outpatient Network focuses on mobilizing business development growth strategies utilizing clinic-based roles including, and not limited to, executive director, community outreach liaisons, clinical and operations resources. Growth strategies include state/federal level B2B, state and area providers/organizations, and payors. The role leads and/or supports clinic and state level business development strategies at designated locations, connecting providers, clients, and families to Pasadena Villa’s clinical services while establishing a trusted provider community/state network to refer out to when needed. The role leverages internal and external resources to educate communities, providers, clients, and families about psychiatric conditions, services and supports available. The position partners with key Pasadena Villa leaders and departments along with location leaders and teams to establish and update critical measurements of productivity/targets/goals and client-service strategies. Forms strategic alliances within Pasadena Villa to identify and remove barriers to access and monitor for continuous process improvement.

Requirements

The position prefers a bachelor’s degree in business administration, Marketing, Health Administration or a related field. 10+ years of experience in business development/sales preferred. Additional related experience in behavioral health treatment services, including.
Demonstrated experience leading business development teams to meet/exceed monthly goals and budget targets, functioning as both a key and individual contributor.
Experience leading complex and meticulous sales processes.
Experience with specialized mental health treatment services.
Excellent computer/technology skills including MS Office
Ability to exercise sound judgment and discretion.
Excellent organizational and time management skills
Successful collaborative skills in working with a variety of groups.
Intimate understanding of traditional and emerging marketing channels
Excellent verbal and written communication skills
Able to adapt and implement initiative-taking sales management principles to behavioral healthcare intake process.

Responsibilities

Builds state, and clinic level strategic, targeted growth plan by evaluating, analyzing, interpreting, and presenting clinic and market utilization data to assigned locations.
Collaborates with service location(s) and company leadership to establish, communicate, and champion strategic growth initiatives.
Create and initiate new innovative approaches to growth and mobilizes them in partnership with operations and Pasadena Villa leadership.
In cooperation with clinic, network and Pasadena Villa leadership develop retention strategies for top, maintenance, and new targeted accounts.
Develops goals and timelines for new and enhanced key account opportunities.
Communicates, monitors, and executes sales and retention strategies and plans.
Ensures that all strategic accounts are managed, and ensure that internal and external obstacles to business growth and retention are identified, minimized, or eliminated.
Prepares and presents monthly/weekly reports or updates as requested, identifying trends, additional business opportunities with existing and new accounts/strategies that address obstacles as needed.
Collaborates with admissions to obtain accurate referral source trends and provide referral source feedback to leverage increased market share for the facility and corporate network entities.
Leverages Salesforce CRM to analyze and trend for leads, inquiries, and admissions and aligns business development strategies accordingly to develop departmental annual and quarterly plans.
Audits all outreach activities within Salesforce to ensure completeness and meaningful content.
Trains the team to use Salesforce to analyze and develop regional strategic plans using the data associated with the leads, inquiries, and admissions correlated with the outreach activities.
Creates, evaluates, assesses, and adjusts to achieve high ROI on key growth initiatives and staff productivity to drive quality inquiry calls and admissions to meet or exceed goals.
Provides Pasadena Villa and field leadership with actionable analysis of call and admissions trends that highlight growth driver and detractors.
Develops and provides orientation and training to all onboarding team members and any additional customer service training needs for all internal stakeholders as assigned.
Monitors all communications to maximize customer-facing quality encounters, providing timely feedback, accurate information, and coaching to team members and strategic partners.
Identifying and overcoming obstacles within the admissions and clinical partnership relations.
Ensures the company, location(s) talking point/branding guidelines are up-to-date and utilized in internal and external written and verbal communications.
Facilitates strategic growth quarterly meetings involving Pasadena Villa facility leadership.
Provides weekly coaching sessions with at least one ride every 6 months.
In partnership with Pasadena Villa marketing resources, advancing branding to grow SEM and social media growth strategies.
Creates innovative growth strategies targeting differentiated clinical and organizational partnerships to earn a preferred and leading market position. Generate Pasadena Villa University lectures/presenters from assigned locations.
Attends scheduled virtual, in-person, and internal and external business development and company meetings according to role and responsibilities.
Collaborates with executive leadership to formulate goals/objectives for business development staff teams at each location.
Maximizes available resources to meet or exceed strategic growth and budgeted goals.
Actively seeks and identifies new referral sources/partnerships.
When clinics are void of coverage, ensures that all center’s strategic accounts are managed, and ensure that internal and external obstacles to business growth are identified, minimized, or eliminated through day-to-day management of accounts.
Other duties as assigned.