Director Of National Accounts

Crane 1 ServicesWest Chester, OH
10dRemote

About The Position

The Director of National Accounts is responsible for driving revenue growth and building strategic relationships with key national customers while leading a team of National Account Managers. This individual will personally manage select top-tier accounts and serve as a player/coach—balancing direct selling responsibilities with leadership, strategy development, and team performance management. The Director will ensure alignment between customer needs, company capabilities, and long-term partnership objectives across all Crane 1 business lines.

Requirements

  • 5-7 years' experience in national account management within the heavy equipment or industrial services industry; overhead crane experience preferred
  • Demonstrated ability to secure and grow multi-location, high-revenue accounts.
  • Proven access to and experience engaging executive and corporate procurement teams.
  • Strong leadership, organizational, and project management skills with the ability to drive accountability and collaboration.
  • Deep understanding of customer buying processes, industry dynamics, and service-based sales strategies.
  • Exceptional communication, negotiation, and presentation abilities.
  • Willingness to travel up to 70% to meet with customers, support team members, and attend industry events.

Nice To Haves

  • Bachelor’s degree in Business, Marketing, or a related field.
  • Experience in similar industries such as construction, heavy machinery, or industrial services.
  • Proficiency in CRM platforms (Salesforce or similar) and data-driven sales analytics tools.

Responsibilities

  • Lead, mentor, and develop a team of National Account Managers, ensuring consistent execution of account strategies, growth targets, and customer satisfaction goals.
  • Establish national account strategies and programs to expand relationships, improve retention, and drive profitability across all major accounts.
  • Collaborate closely with Regional Vice Presidents, District Managers, and local branches to ensure national account initiatives are successfully executed at the local level.
  • Monitor and report on key metrics including revenue growth, hit rates, and account profitability.
  • Provide training and guidance to ensure the team maintains deep understanding of Crane 1’s products, services, and value proposition.
  • Personally manage and grow select high-value national accounts, serving as the executive point of contact.
  • Develop and maintain strong relationships with key decision-makers at the corporate and regional levels.
  • Understand client business goals and operational challenges, aligning them with Crane 1’s overhead handling and service solutions.
  • Create and execute strategic account plans to maximize revenue and meet evolving customer needs.
  • Identify and pursue opportunities for multi-site expansion within existing accounts, leveraging local branches for execution.
  • Conduct Quarterly Business Reviews (QBRs) with key clients to evaluate performance, identify opportunities, and strengthen partnerships.
  • Proactively address client concerns or escalations, ensuring win-win resolutions and long-term satisfaction.
  • Identify new national account prospects and lead high-level business development efforts.
  • Drive upselling and cross-selling initiatives to increase share of wallet with existing customers.
  • Stay abreast of market trends, competitors, and industry developments to anticipate customer needs and position Crane 1 as a trusted advisor.
  • Partner with internal teams—including marketing, operations, and product development—to provide comprehensive and innovative client solutions.
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