Director of Marketing (DOM) Tecvayli and Market Development

Johnson & Johnson • Horsham, PA

53d

About The Position

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com Job Function: Marketing Job Sub Function: Multi-Family Marketing Job Category: People Leader All Job Posting Locations: Horsham, Pennsylvania, United States of America Job Description: We are searching for the best talent for a Director of Marketing (DOM), Tecvayli and Market Development role located in Horsham, Pennsylvania. Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Our Oncology team is focused on the elimination of cancer by discovering new pathways and modalities to finding treatments and cures. We lead where medicine is going and need innovators with an unwavering commitment to results. Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. Learn more at https://www.jnj.com/innovative-medicine Summary: The Director of Marketing Tecvayli and Market Development will lead the overall brand strategy for Tecvayli, ensure data driven investment decisions and drive omnichannel execution. They will lead and develop a team of marketing professionals (including staff that has direct reports) across Professional Promotion (HCP & APP), Patient, and outside agencies and vendors in order to effectively develop and execute key commercial activities and meet sales revenue targets to drive the performance of Tecvayli. This role has P&L responsibility, ensuring long term GTN preservation and setting contracting strategy, working closely with access teams. In addition, this role is accountable for Market Development and leading the Thought Leader Laiason team for all brands across the Multiple Myeloma disease state.

Requirements

• A minimum of a Bachelor’s degree is required; MBA is preferred. Biology/Scientific background is preferred.
• Strong Sales and Marketing experience including, a minimum of 10 years business experience (Sales, Marketing, Key Account Management) of which at least 5+ years of demonstrated marketing experience is required.
• US in-line experience on multiple brands, at various stages, in the product lifecycle, including product launch experience is required.
• Demonstrated financial and business acumen required.
• Proven experience working with Marketing agencies, Key Opinion Leaders, Hospitals/Treatment Centers, GPOs/contract employees is required.
• Oncology experience is preferred.
• Travel up to 25% (anticipate it's mostly domestic, though can be international as well).

Responsibilities

• Responsible for setting the strategic vision and ensuring Tecvayli, marketing campaigns, tactics & operations, integrated evidence generation plans, KOL engagement and peer to peer education, congress strategy, and external communications support overall financial and strategic goals of the brand.
• Oversees the development of comprehensive marketing plans, including strategy and messaging, to achieve Tecvayli business goals.
• Coordinating and providing input to critical processes related to investor relations narrative, business planning, marketing plans, market research, business performance tracking and reporting.
• Leading, coaching, inspiring, developing and retaining direct and indirect team members across Tecvayli, Market Development, TLLs and broader hematology.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 5,001-10,000 employees