Director of In Home Sales Enablement

Dry Force Corp • Lenexa, KS

31d • Remote

About The Position

We are seeking a dynamic, strategic, and field-oriented Director of In-Home Sales Enablement to lead the development, optimization, and ongoing improvement of our in-home sales systems and processes across the HighGround platform. This role is instrumental in ensuring our brands maximize their residential closing rates by equipping their in-home sales professionals (IHSPs) with the tools, training, and coaching they need to succeed. This position does not have direct management authority over the local IHSPs, but will be a key driver of their performance through influence, enablement, and structured accountability. The primary success metric for this role will be improvements in in-home closing rates across brands.

Requirements

• 5+ years of experience in sales enablement, performance management, or sales operations—ideally in a multi-location, home services, or franchise-style environment.
• Deep knowledge of consultative, in-home sales methodologies and customer psychology.
• Strong working knowledge of CRM systems and experience with AI-enhanced sales tools (e.g., Gong, Balto, Chorus, etc.).
• Proven ability to coach high-performing field teams and build trust with local leaders without formal authority.
• Experience creating structured training programs and sales playbooks from scratch.
• High emotional intelligence, influence skills, and passion for frontline success.

Responsibilities

• Design and continuously refine a standardized in-home sales process that supports consultative selling and customer trust.
• Lead adoption of best practices and sales workflows across 14 brands, ensuring alignment with real-world field conditions.
• Create and update a process playbook for in-home sales operations that can scale with company growth.
• Oversee the AI sales coaching and analytics platform used by IHSPs and sales managers.
• Continuously refine AI-enabled scripts, prompts, and learning loops to improve seller outcomes.
• Partner with vendors or internal product teams to iterate based on performance data and frontline feedback.
• Build and lead the training curriculum for new and tenured IHSPs, including onboarding modules, shadowing protocols, and advanced techniques.
• Conduct field-based coaching sessions, ride-alongs, and virtual clinics.
• Equip local sales managers with tools and guidance to independently drive performance improvements.
• Analyze in-home sales performance across brands using Luxor CRM and other reporting tools.
• Identify key success drivers and performance gaps, and translate findings into actionable brand-level guidance.
• Establish and monitor KPIs, particularly closing rate, conversion timelines, and consultative sales quality metrics.
• Work closely with brand leaders and local sales managers to tailor strategies to market and team dynamics.
• Serve as a trusted advisor and coach without being in the direct reporting chain.
• Collaborate cross-functionally with Marketing, Technology, and Operations to ensure sales enablement is integrated across the business.

Benefits

• Join a high-impact team at the forefront of transforming the restoration industry.
• Shape the in-home sales strategy that empowers local teams to serve families during difficult times.
• Collaborate with experienced operators and leaders across a national footprint of respected brands.
• Enjoy competitive compensation, benefits, and meaningful travel and leadership opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed
• Number of Employees: 51-100 employees