Director of Growth-Digital Agency

Lamark MediaBoca Raton, FL
2d

About The Position

The Director of Growth plays a pivotal role in driving Lamark’s new business acquisition and expanding relationships across key industry verticals. This leader combines strategic outbound sales, inbound lead management, and cross-department collaboration to position Lamark as the digital marketing partner of choice. The ideal candidate is a strategic, relationship-driven seller with a deep understanding of digital marketing, a strong ability to build trust with decision-makers, and a proven track record of translating agency capabilities into tailored growth solutions.

Requirements

  • 5–8 years of experience in business development, sales, or growth within a digital marketing, advertising, or creative agency.
  • Demonstrated success in developing, pitching, and closing new business in a B2B environment.
  • Strong understanding of digital marketing channels—SEO, SEM, Paid Media, Social Media, Programmatic, Web Development, and Branding.
  • Experience managing complex sales cycles and contributing to RFP/RFI processes.
  • Proficiency with CRM systems and pipeline management.
  • Exceptional verbal and written communication skills; confident in presenting to senior stakeholders and executives.
  • Strong strategic and consultative selling approach.
  • Highly organized with the ability to manage multiple priorities and timelines.
  • Collaborative and team-oriented, able to build strong internal partnerships.
  • Self-motivated, proactive, and performance-driven, with a passion for digital innovation.

Nice To Haves

  • Familiarity with marketing automation or outbound prospecting tools (e.g., Apollo, Outreach, LinkedIn Sales Navigator).
  • Understanding of agency financials and pricing models (retainer, project-based, performance-based).
  • Established network or client relationships within relevant sectors.
  • Exposure to creative strategy and campaign development processes.

Responsibilities

  • Drive proactive outreach efforts: Develop and execute outreach strategies, including prospecting, cold outreach, and leveraging your professional network to secure meetings with potential clients.
  • Identify and target new opportunities: Research and prioritize target accounts and industries aligned with Lamark’s competencies and growth objectives.
  • Build trusted relationships: Engage and nurture key decision-makers to position Lamark as a long-term partner.
  • Develop strategic pitches: Collaborate with internal teams to craft compelling, customized pitch presentations that resonate with target audiences.
  • Manage pipeline performance: Maintain a robust and organized sales pipeline, optimizing outreach and reporting to meet growth targets.
  • Lead management: Oversee and support the inbound lead pipeline, ensuring timely follow-up and a structured approach to conversion.
  • RFP/RFI support: Lead or assist in the preparation of thoughtful, strategic responses to inbound Requests for Proposals (RFPs) and Requests for Information (RFIs).
  • Seamless onboarding collaboration: Partner with Strategy, Media, Creative, and Client Services teams to ensure smooth transitions from pitch to client onboarding.
  • Expand existing client opportunities: Collaborate with the Client Services team to identify opportunities for organic growth and increased revenue.
  • Drive innovation: Stay attuned to market and digital trends, identifying new opportunities to deliver long-term value for Lamark and its partners.

Benefits

  • Incredible company culture – We’re passionate about the impact we make every day, balancing freedom with responsibility. Our approach is consultative, transparent, and rooted in strong relationships—both internally and with clients.
  • Diverse and forward-thinking environment that encourages creativity and innovation.
  • Career growth opportunities – Direct access to agency leadership and room to grow with the company.
  • Comprehensive benefits package including company-assisted medical insurance, life insurance, optional vision and dental coverage, and short-term and long-term disability.
  • 401(k) with employer match .
  • Company events and industry conferences that foster learning, collaboration, and connection.
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