Director of Design - Digital

ARMRA Colostrum

3d•Remote

About The Position

ARMRA is seeking a Design Director, Digital, to lead the visual execution and creative direction across our digital ecosystem. This role is both strategic and hands-on, responsible for designing high-impact digital experiences while overseeing the broader digital design function. The Design Director will focus heavily on email design, while also providing creative direction and oversight across web, digital retail (Amazon, Target, etc.), and performance marketing creative. This role will guide and mentor designers across these channels to ensure brand consistency, design excellence, and high-performing creative across all digital touchpoints. The ideal candidate thrives in a fast-paced environment, is deeply collaborative, and is passionate about building systems and processes that elevate creative output across teams.

Requirements

8+ years of experience in digital design, with leadership experience
Strong portfolio showcasing email/lifecycle marketing, web, and performance creative
Experience leading designers and overseeing cross-channel digital creative
Deep understanding of retention marketing and digital performance design
Ability to balance hands-on design work with leadership responsibilities
Experience working with ecommerce and digital retail platforms (Amazon, Target, etc.)
Strong collaboration skills working with growth, brand, and marketing teams
Experience building efficient design systems and workflows

Responsibilities

Digital Design Ownership:
Own design execution across ARMRA’s digital channels, including email (retention), e-commerce, digital retail marketplaces, and paid performance creative.
Lead design strategy for retention marketing, ensuring email and lifecycle touchpoints are visually compelling, on-brand, and optimized for engagement.
Oversee design direction across web, digital retail, and paid media channels, ensuring consistency and alignment with brand guidelines.
Collaborate & oversee design execution with growth marketing to translate performance strategy into effective and scalable creative execution.
Design Leadership & Direction:
Collaborate with creative leadership to define and evolve ARMRA’s digital design direction.
Help craft, refine, implement, and enforce the visual design vision and standards across the organization.
Ensure brand consistency and excellence across all digital touchpoints.
Push the brand forward through thoughtful experimentation and innovative creative approaches.
Project Ownership & Execution:
Lead key design projects from concept through execution, maintaining a high standard of quality and efficiency.
Collaborate with designers, copywriters, and cross-functional teams to execute creative briefs.
Take initiative in identifying creative opportunities beyond project briefs.
Own design direction for campaigns, product launches, and major digital initiatives.
Team Leadership & Mentorship:
Manage and mentor digital designers across web, digital retail, and performance marketing.
Provide thoughtful feedback and guidance to maintain high design standards and best practices.
Monitor project progress, supporting the team in meeting deadlines and delivering quality work.
Foster a collaborative and creative design culture that encourages innovation and growth.
Cross-Functional Collaboration:
Partner closely with growth, brand, product, and marketing teams to deliver cohesive creative across channels.
Improve communication between brand and growth teams to ensure alignment on priorities, timelines, and project ownership.
Act as a design resource across departments, supporting teams with creative needs and strategic guidance.
Performance Expectations:
Deliver creative that drives engagement, retention, and conversion
Maintain speed and quality in a fast-paced growth environment
Improve visual storytelling and communication across platforms
Ensure creative excellence and brand integrity
Drive efficient workflows and scalable design systems
Mentor and develop designers across the digital team
Inspire the team daily while pushing the brand’s creative boundaries