Director of Amazon

Onnit Labs, Inc. • Austin, TX

6h

About The Position

The Director of Amazon will deliver acquisition, reactivation, and retention strategies to drive profitable growth on Amazon. This role will develop, execute, and optimize comprehensive marketing strategies that deliver revenue growth, enhance brand visibility, and increase customer engagement strategy, with a focus on growing our subscriber base to drive engagement, retention, and lifetime value.

Requirements

• 8-10 years of eCommerce experience or related digital marketing roles working on high growth brands; Amazon account management experience required.
• A GM mindset with a deep knowledge of all things Amazon including P&L management, full funnel marketing strategies and management of diverse business models (1P, 3P, Hybrid)
• Proven track record of driving revenue growth and improving customer acquisition and retention through data-driven marketing strategies.
• Strong negotiation and influencing skills with a track record of successful outcomes with vendor managers and internal cross-functional partners
• Digital experience leading retail readiness including (SEO, content health scoring, and 3rd party/retailer platforms).
• Strong communication and presentation skills with the ability to create cross-functional and leadership buy-in.
• Highly organized, detail oriented and self-motivated
• Proficient in Excel, Visualization Tools (i.e. Power BI) and other MS Office products

Responsibilities

• Amazon Strategic Growth: Develop strategies to attract and acquire new customers on Amazon. Improve Amazon’s retention strategy and approach to CRM, including defining KPIs, customer segmentation, and the customer journey.
• Budget Management: Manage budget and advertising spend, and find new ways to attract/retain customers, while driving revenue.
• Consumer Engagement: Design and implement customer retention strategies to increase loyalty, improve customer retention rate & reduce churn.
• Data-Driven Decision Making: Analyze market trends, buying trends and customer behaviors, to make informed marketing decisions. Use marketing KPIs to measure success and pivot strategies when necessary.
• Partnerships & Collaboration: Work cross-functionally with eCommerce, marketing, supply chain, and finance. Develop and own the partnership and communications with external agency partners and vendors.
• Brand Development: Elevate and maintain the company’s brand image ensuring consistency in messaging and visual identity.

Benefits

• Full medical, dental, and vision benefits
• Basic Life Insurance
• Immediate 401(k) eligibility with company matching
• Unlimited vacation
• Paid holidays
• Flexible workplace policy
• $100/month flexible benefit stipend
• Tuition reimbursement
• Fringe benefits include in-office meals, product credits and discounts, lifestyle spending account, family planning, online learning, fitness stipend, among many others

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed
• Number of Employees: 101-250 employees