Director of Activations

Stand Together • Arlington, VA

33d

About The Position

Stand Together is a philanthropic community that helps America’s boldest changemakers tackle the root causes of our country’s biggest problems, from education to the economy, broken communities, and toxic division, among dozens of other pressing issues. We provide our partners with access to resources including funding, thought leadership, a network of peers, and a playbook for applying proven principles to transform lives and society. Stand Together is looking for a strategic and execution-focused Director of Activations to help bring bold ideas, platforms, and partnerships to life through integrated, high-impact activations. This role is designed for a hands-on operator who can translate organizational priorities into go-to-market strategies and be accountable for outcomes from planning and creative development through execution and performance analysis. As an individual contributor, you’ll work cross-functionally with internal teams and external partners to develop and deliver national activations that mobilize audiences around key social causes aligned with our vision and principles. You’ll be hands-on in managing the full lifecycle of campaigns—from planning and creative development to execution and performance analysis.

Requirements

• 7+ years of experience in brand marketing, campaigns, or activation roles with a focus on strategy, execution, and measurable results.
• Demonstrated ability to manage complex, multi-stakeholder activations and deliver measurable outcomes on major initiatives.
• Experience working with high-profile partners, influencers, or cultural figures.
• Strong ability to translate principles into culturally relevant calls to action that inspire participation.
• Strong project management skills and attention to detail.
• Ability to work cross-functionally in a matrixed environment.
• Creative problem-solver with a bias for action and a passion for execution.
• Comfort navigating ambiguity and working in fast-paced, dynamic environments.
• Deep understanding of how bottom-up solutions and localized participation can catalyze lasting culture change.
• Enthusiasm to contribute to Stand Together's vision and principled approach to solving problems, and a commitment to stewarding our culture, which champions values including transformation and innovation, entrepreneurialism, humility, and respect.

Responsibilities

• Grow and lead a scalable Activations capability that is capable of mobilizing audiences through platforms that span culture, music, media, sports, business, and the social sector.
• Build a scalable operating model: grow a high-performing team, integrate resources and capabilities across Stand Together, and develop an ecosystem of external partners and vendors.
• Define the strategic vision, systems, and measurement frameworks that enable repeatable success and continual learning.
• Integrate cross-functional teams—Marketing & Communications, Partnerships, and external collaborators—into matrixed initiatives working toward a shared goal.
• Lead the go-to-market strategy for flagship activation platforms that bring our vision and solutions to life in culture.
• Translate complex organizational priorities into clear, audience-driven campaigns that drive awareness, engagement, and action.
• Serve as a thought partner to senior leadership—helping connect activations to broader brand and social impact strategies.
• Continuously refine the Activations value proposition through feedback, experimentation, and performance learning loops.
• Lead the full lifecycle of national and local activations—from ideation and creative development to execution, analysis, and iteration.
• Integrate influencers, artists, athletes, businesses, and cause partners to extend reach and cultural relevance.
• Champion innovation—testing new formats, partnerships, and storytelling models that engage diverse audiences in meaningful ways.
• Build and sustain strong relationships with internal and external partners, agencies, thought leaders, influencers, and collaborators. Partners include world-class philanthropic, film and media, music, entertainment, education, and community organizations.

Benefits

• Competitive benefits: Enjoy a 6% 401(k) match with immediate vesting, flexible time off, comprehensive health and dental plans, plus wellness and mental health support through Peloton and Talkspace.
• A meaningful career: Join a passionate community of over 1,300 employees dedicated to improving lives and driving innovative solutions to complex social challenges.
• Commitment to growth: Thrive in a non-hierarchical environment that empowers employees to discover, develop and apply their unique talents.
• Competitive compensation: Our approach rewards the value you create through competitive salaries and bonus opportunities, allowing you to share in the success you help drive.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed
• Number of Employees: 1,001-5,000 employees