Director, New Product Planning, US Pain Business Unit

Vertex Pharmaceuticals•Boston, MA

11d•$196,000 - $294,000•Hybrid

About The Position

General Summary: The Director, US Pain New Product Planning will lead our new product planning efforts for the US Pain Business Unit with a particular focus on building the launch plan for the commercialization of Journavx for people living with painful diabetic peripheral neuropathy (DPN). We are seeking a candidate that has a strong track record in US commercial roles, demonstrated ability to shape strategy and planning for pipeline assets, success in working with varied cross functional teams, and the ability to thrive in a fast-paced, innovation-focused environment. This role report to the Vice President of the US Pain Business Unit, and working closely with the Vice President of US Pain Marketing and the Vice President for Global Commercial Pain.

Requirements

Bachelor's degree
8-10+ years of educational/work experience in healthcare/biopharmaceuticals in marketing, consulting or agency in, or an equivalent combination of experience and education
Experience defining the strategy for a brand or portfolio of products, ability to oversee generation of insights, and apply those insights to business problems/opportunities
Comfortable working in a highly collaborative and results-driven environment within a growing business unit where we are concurrently learning & building as we drive towards product launch
Analytical mindset, with ability to make strategic recommendations based on data and insights
Role models high performing team behaviors, all in on team activities and setting the tone for accountability and engagement
Strong written and verbal communication skills, including executive presence and strong MS office skills
Demonstrated understanding of the legal, regulatory, and compliance requirements for pre- and post-approval activities and ability to model expected behavior for the team

Responsibilities

Leads development of the US launch for Journavx in DPN including shaping the strategy with global integrating approaches across physicians, patients and payers
Deepens market insights that shape our understanding of the market and commercialization opportunities to enhance planning activities
Serves as interim launch readiness lead ensuring particularly close coordination with access, patient support, and operations teams to align promotional and access strategies
Develops the field force deployment plan including targeting and sizing
Develops the DTC activation plan including targeting, channel, and concept approaches
Drives launch of market development campaign educating target stakeholders, particularly physicians, on unmet need and mechanism of disease
Drives the development of the early US promotional campaign for the DPN launch, recommends evolution of existing campaign and key messages
Partners closely with the US Business Unit and the Global Commercial Team to tight integration of US launch learnings with global planning
Provides high value US input to appropriately shape the pipeline
Monitors competitive intelligence and adapts plans accordingly
Supports long-range planning & annual budgeting processes, providing input into forecasting assumptions
Manages vendor partners to ensure on budget & timely deliverables while creating beneficial relationships
Partner cross-functionally to build compelling clinical, patient, and economic value propositions
Regularly engages external customers including directly at congresses/in the field and via insights generation
Role models and instills a culture of compliance focused on ethics and integrity in all we do

Benefits

medical
dental
vision benefits
paid time off (including a week-long company shutdown in the Summer and the Winter)
educational assistance programs including student loan repayment
a generous commuting subsidy
matching charitable donations
401(k)
annual bonus
annual equity awards