Director, Mobile/Web Engineering (Digital Experience)

Herbalife•Torrance, CA

1d•Hybrid

About The Position

Herbalife is rebuilding the way nearly five million independent distributors run their businesses, with mobile being a central part of that experience. As Director of Mobile Engineering, you will lead the native iOS and Android apps, cross-platform work, and modern web front-end for a platform operating in over 95 markets, directly impacting how distributors onboard customers, manage orders, and grow their businesses. This role is part of a multi-year transformation, moving beyond traditional commerce to a personalized health and coaching experience that connects distributors to customers through data-driven methods. You will own the mobile surface end-to-end, including architecture, release, performance, quality, and the team responsible for delivery. The position involves leading a globally distributed team across the U.S., India, and Mexico, setting front-end technical direction in collaboration with Product, Architecture, and Security, and making critical decisions regarding shipping speed and app performance. This role offers a unique B2B2C business model, real scale and reach across numerous markets with multi-currency, multi-language, and compliance requirements, and significant momentum in the company's transformation. There is also genuine opportunity for integrating AI and personalization, such as biometric data, personalized nutrition, and AI-based mentoring. You will have real ownership over architecture decisions, release strategy, team structure, hiring, and vendor choices.

Requirements

10+ years of technology experience, with at least 5 years leading mobile and/or front-end engineering teams in global B2C or B2B2C environments.
Proven success in delivering customer-facing mobile and web applications at scale, including App Store/Play Store release management.
Deep technical expertise in React, Flutter, Native iOS/Android, TypeScript, GraphQL, REST APIs, and modern front-end architectures.
Proficient knowledge of CI/CD pipelines, DevSecOps principles, feature flagging, monitoring for system failures, and tools for system visibility.
Experience integrating with enterprise services: CMS, personalization engines, analytics, and authentication providers.
Proven experience in coordinating engineering teams across multiple regions, encouraging teamwork and maintaining high technical standards.
Knowledge of UX principles, accessibility (WCAG), responsive design, and cross-platform consistency.
Strong decision-making capabilities in build vs. buy evaluations and technology stack selection.
Experience with trial technologies, tailored solutions, and API-first content management platforms (e.g., Contentful, Adobe AEM).
Understanding of LLMs, prompt engineering, and agentic workflows, with ability to evaluate and integrate third-party AI platforms (e.g., OpenAI, Anthropic, Google Vertex AI).
Bachelor’s degree in computer science, Software Engineering, or a related technical field.

Nice To Haves

Master’s degree or certification in digital product leadership, architecture, or technology strategy.

Responsibilities

Lead Herbalife’s global mobile engineering organization across native iOS and Android and cross-platform (Flutter / React Native) development.
Own web front-end engineering: reusable components, UI frameworks, and adaptable builds across desktop and mobile web.
Define and deliver the front-end engineering roadmap — balancing speed, scalability, accessibility, and user experience.
Make the architecture and technology calls for mobile and web, weighing performance, cost, scalability, and long-term maintainability.
Own the mobile app release process end-to-end: App Store and Play Store management, telemetry, crash monitoring, and lifecycle updates.
Build and mature CI/CD pipelines, DevSecOps practices, and agile delivery models for rapid, secure iteration.
Measure and improve performance benchmarks — Core Web Vitals, crash rates, session analytics, and DORA metrics.
Partner with Product and Design to translate customer needs into intuitive, responsive, accessible experiences.
Drive integration with enterprise systems: headless CMS, analytics, personalization engines, and identity providers.
Make build-vs-buy calls on GenAI and agentic capabilities — LLM assistants, autonomous agents for support and commerce, AI-generated content — and own how they land in the mobile and web experience.
Ensure compliance with accessibility standards (WCAG), security protocols, and international laws (GDPR, CCPA).
Set the bar for engineering culture — technical excellence, innovation, and continuous improvement across a distributed team.
Lead and develop a globally distributed engineering team across the U.S., India, and Mexico.
Drive coaching, career development, and technical mentorship for mobile and front-end engineers and their leaders.
Set goals, manage performance, and guide execution at both the strategic and tactical levels.

Benefits

Group Health Programs (Medical, Dental, Vision, Health Savings Account (HSA), Flexible Spending Accounts (FSA))
Basic Life/AD&D
Short-Term and Long-Term Disability
Employee Assistance Program (EAP)
401(k) plan
Wellness Incentive Program
Employee Stock Purchase Plan (ESPP)
Supplemental Life/Critical Illness/Hospitalization/Accident Insurance
Pet Insurance
Company-observed U.S. Holidays
Floating Holidays
Vacation
Sick Time
Volunteer Program
Paid Maternity and Paternity Leave
Bereavement Leave
Personal Leave
Time off for voting