Director, Medical Digital Transformation

AstraZenecaGaithersburg, MD
Hybrid

About The Position

US Medical Affairs Oncology (USMAO) is undergoing a significant transformation to achieve its goals for Customer 2030 (C2030), Future of CRM (FoCRM), and Future of Field Medical (FoFM). The organization aims to become a modern Medical entity characterized by digital fluency, data-driven insights, and human-centered engagement to improve outcomes for patients and healthcare professionals. The Medical Excellence team is looking for a highly motivated leader with deep change and transformation expertise, particularly in Medical Affairs and field medical ways of working, to drive the strategy and execution of change management across USMAO. This role involves leading a clear, human-centered change strategy and a phased roadmap aligned with C2030, FoCRM, and FoFM. The Director will coordinate closely with field and headquarters medical teams, external agency partner(s), and cross-functional colleagues to plan, communicate, train, and sustain adoption of new tools and behaviors, including a new CRM, AI-enabled engagement capabilities, and expanded data sources that inform scientific exchange and decision-making. The position requires embedding proven change management principles to prepare, manage, and reinforce behavior change, all within a compliant manner.

Requirements

  • Advanced Degree: PhD, MD, DO, PharmD, DNP, or equivalent
  • 3+ years of Field Medical Experience
  • Demonstrated experience supporting or leading change initiatives in a business setting
  • Proven digital proficiency with exposure to AI-enabled tools or analytics in day-to-day workflows
  • Effective stakeholder engagement across matrixed teams; strong communication and coordination skills
  • Understanding of compliant scientific engagement and data/privacy considerations

Nice To Haves

  • 5+ years in Pharmaceutical Industry, with both Field and HQ Medical experience
  • Mastery of CRM platforms (Veeva, Salesforce, or equivalent) and field-to-HQ workflow integration
  • Experience collecting user feedback, managing backlogs, and partnering with vendors/IT
  • Certifications in change management (e.g., Prosci/ADKAR, Kotter), Implementation Science, and/or process improvement
  • Application of behavioral principles and in-tool nudges to drive adoption
  • Experience with insight taxonomy, data quality, and governance in regulated settings

Responsibilities

  • Define and deliver a phased roadmap grounded in established change and behavior models (e.g., ADKAR, Kotter) and tailored to Medical Affairs roles (MSLs, field leadership, HQ medical).
  • Map role-based journeys to FoCRM, C2030 and FoFM outcomes, ensuring alignment with USMAO objectives.
  • Conduct structured assessments of adoption barriers and enablers across roles and regions (e.g., workflows, beliefs, incentives, time burden, perceived compliance risk), translating findings into targeted interventions.
  • Build a visible coalition of sponsors across USMAO and partner functions.
  • Coach leaders to articulate a compelling “case for change,” model desired digital behaviors, and use structured sponsor actions to unblock adoption and sustain momentum.
  • Establish and mobilize a change agent network across tumor teams.
  • Equip change champions with toolkits, talking points, and feedback channels to drive grassroots buy‑in and two‑way communication.
  • Conduct stakeholder, change impact, and readiness assessments specific to Medical workflows (e.g., pre‑call planning, compliant scientific exchange, insight capture).
  • Use findings to tailor interventions by segment and region.
  • Define adoption outcomes and success measures (e.g., adoption, penetration, fidelity, time to proficiency, and sustainment) and run a governance cadence that turns insights into action (interventions, process fixes, prioritization decisions).
  • Establish and drive adherence to role-based data standards (e.g., CRM hygiene, required fields with purpose, insight taxonomy/quality criteria, minimal-burden documentation patterns).
  • Create clear, role‑based messaging that connects platform features to scientific and operational value (e.g., better HCP segmentation, higher‑quality insights, reduced admin load).
  • Sequence communications to align with release trains and field cycles.
  • Systematically collect, synthesize, and triage user feedback from field immersions, champion networks, help desk telemetry, and analytics.
  • Convert feedback into clear enhancement requests and defects; manage intake and routing to vendors/IT; communicate decisions and timelines back to users.

Benefits

  • Qualified retirement program [401(k) plan]
  • Paid vacation
  • Paid holidays
  • Paid leaves
  • Health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans
  • Short-term incentive bonus opportunity
  • Eligibility to participate in our equity-based long-term incentive program (salaried roles)
© 2024 Teal Labs, Inc
Privacy PolicyTerms of Service