Director, Industry Advisor – Student Information Systems

Salesforce • McLean, VA

1d

About The Position

About Salesforce Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all. Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce. Applications will be accepted until 03/27/2026. About the Industry Advisor Team The Industry Advisor team develops and executes national market strategies to accelerate Salesforce growth in education. By establishing industry credibility and thought leadership, they serve as trusted partners to education institutions. Their mission is to guide digital transformation initiatives that modernize education institutions and improve the student, faculty, and staff experience. The Role As an Industry Advisor supporting Student Information Systems, you will leverage your deep expertise in education—either as a former education executive leader or as a senior executive at an SIS or EdTech vendor—to articulate a compelling Salesforce vision for Student Information Systems. You will help universities and K-12 schools align complex academic and administrative processes with modern cloud technologies, building scalable approaches that support enrollment management, student success, and other mission-critical functions. You must have the specialized expertise needed to build immediate credibility and foster relationships with education registrars, enrollment management leaders, academic leaders, and CIOs, identifying how digital transformation can solve future SIS modernization imperatives. The successful candidate must also be able to advise the Salesforce SIS product development team on product direction to further enhance the Salesforce SIS solution to span university and K12. This role will also advise the product marketing teams on strategy and messaging for the SIS and enable the sales teams on key SIS capabilities.

Requirements

• Industry Expertise: 10+ years of experience within leadership (e.g., registrar, enrollment leader, academic affairs, or CIO office), managing education SIS platforms, or managing education technology programs.
• Domain Knowledge: Deep understanding of the education SIS stakeholder experience, use cases (enrollment, attendance, grading, academic records), legacy modernization, data integration, and FERPA compliance.
• Procurement Literacy: Familiarity with education budget cycles, institutional funding mechanisms, and public procurement processes.
• Communication: Exceptional writing and presentation skills; ability to influence education leaders and large audiences at national conferences.
• Leadership: Proven ability to lead through influence in a matrixed environment and synthesize complex challenges into actionable strategies.
• Travel: Ability to travel up to 50%.

Nice To Haves

• Program Development & Execution: Experience advising product marketing teams and developing comprehensive, scalable program portfolios to aid sales in executing a go-to-market strategy for targeted SIS programs.
• Cross-Vertical Experience: Expertise in multiple higher education and K-12 technology sectors (e.g., SIS and Analytics).
• Salesforce Knowledge: Familiarity with Salesforce Education Cloud (certifications are a plus).
• Functional Expertise: Direct experience with education SIS use cases and advising product development teams on the functionality required for a modernized, cloud-native student data platform.

Responsibilities

• Vertical Market Strategy Strategic Leadership: Leverage deep SIS experience in education to provide a perspective on industry challenges, policy landscapes, and priorities for academic leaders and registrars.
• Scale Program Development & Execution: Develop scalable go-to-market points of view with clear strategic perspectives on how institutions can modernize student information system capabilities—from enrollment management to academic records and analytics—using Salesforce technology. Deliverables include thought leadership, strategic POVs, partner strategy, RFx messaging, and enablement materials.
• Internal Alignment: Partner with sales leaders, the implementation partner ecosystem, and the Salesforce SIS product development team to ensure program, sales, technology investments, and product features align with measurable sales objectives.
• Customer and Executive Engagement Transformation Vision: Craft solutions based on unique higher education and K-12 education missions, budget cycles, existing technology investments, and procurement requirements; engage directly with customers to deliver vision-aligned roadmaps and measurable value.
• Stakeholder Management: Navigate complex environments involving an institution’s C-suite, academic leaders, education CIOs, registrars, enrollment management leaders, and procurement teams.
• Thought Leadership: Represent Salesforce at K-12 and higher education SIS and EdTech conferences (e.g., AACRAO, EDUCAUSE, etc.) and lead high-level engagements including executive briefings, panels, and presentations.
• Sales and Product Collaboration Mission-Focused Growth: Act as a strategic partner to sales teams by leading client discovery and creating relevant, mission-focused solutions for key accounts.
• Cross-Functional Translation: Translate unique education SIS needs and academic priorities into actionable Salesforce roadmaps to support multi-year transformation strategies, providing direct feedback to the SIS product development team.
• Enablement: Develop comprehensive strategic SIS enablement content for the sales organization covering Salesforce value proposition, solution architecture, and industry trends.
• Product Management: Advise the Salesforce SIS product development team on what will make a successful SIS, advise the product marketing teams on strategy and messaging for the SIS

Benefits

• Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program.
• More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed