Director, In-House Creative Studio

LendingClub•San Francisco, CA

4d•Hybrid

About The Position

We’re looking for a strategic and hands-on Creative Director to lead our in-house creative studio, overseeing a team of writers and designers to deliver high-impact, brand-forward, and performance-driven creative. This role helps define the creative vision, shapes how our brand shows up, from breakthrough campaigns to high-velocity performance creative, while building a modern, scalable, AI driven creative workflow and operation.

Requirements

10+ years of experience in creative roles, with team leadership experience
Proven experience in fintech, or banking highly preferred
Strong portfolio demonstrating performance marketing and branded campaigns creative that drove results
Experience leading in-house or agency creative teams in fast-paced environments preferred
Expertise in storytelling and messaging that translates insights into high-performing creative and content that drives issuance, increases conversion, and reinforces brand voice
Demonstrated ability to leverage AI tools to optimize creative workflows, reduce turnaround time, and scale content production without compromising quality
Experience managing multiple projects, timelines, and stakeholders simultaneously
Familiarity with compliance and regulatory considerations in financial services
Deep understanding of digital channels (paid social, display, lifecycle, web, video)
Bachelor’s degree in a related field; or equivalent work experience

Responsibilities

Lead the creative vision and strategy across branded content and performance marketing channels
Deliver compelling, cross channel campaign creative that drives conversion and delivers on business goals
Ensure all creative output aligns with brand standards while evolving the brand in a competitive fintech landscape
Oversee the end-to-end internal creative process from concept through execution and optimization
Present and advocate for creative concepts to senior stakeholders
Partner closely with Creative Strategy and Channel Marketing teams to develop creatives that deliver on strategic asks to drive acquisition, engagement, and retention
Establish scalable frameworks to deliver on a high volume of creative testing and iteration, leveraging AI tools and driving a culture of harnessing AI with the team
Balance short-term performance goals with long-term brand equity
Use data and insights to continuously refine messaging, formats, and channels
Identify and implement AI tools and workflows to scale creative production and ideation
Develop systems that increase output and productivity without sacrificing quality or brand consistency
Stay ahead of trends in creative automation, generative AI, and content production
Lead, mentor, and grow a team of copywriters and graphic designers
Manage creative capacity, prioritization, and workflows in a fast-paced, high-volume environment
Build a culture of high standards, speed, and experimentation